O R A C L E D A T A S H E E T
Oracle Financial Services
Retail Performance Analytics
Customer loyalty is eroding while new and emerging platforms, like social
media, are influencing customer behavior immensely. In today’s marketplace,
banks have a challenge attracting new customers while retaining existing
ones. Understanding customers and their preferences and managing
business strategies efficiently are critical needs for senior bank executives.
Senior management must know on a timely basis how successful their
customer strategies are. Without the right analytics and reporting system at
their fingertips, relying on a manual time-consuming process drives the bank
executives to make quick business decisions that are not data-driven. Oracle
Financial Services Retail Performance Analytics helps retail banking
institutions gain deep insights into retail customer engagements across
products, lines of business, and region.
K E Y F E AT U RE S
• Perform an enterprise-wide analysis
across customer segments, products to
monitor key performance indicators
• Empower management with a top-down
summary performance view and self-
service capabilities
• Leverage segment definitions, pre-built
reports and dashboards for customer
distribution
• Analyze returns and associated
expenses across customer segments,
products, and channels to understand
return on investment
• Advanced scenario analysis capabilities
to forecast change in bank income given
future movement in income drivers
K E Y B E N EF IT S
• Gain a 360° view of the customer
relationship for key insights into the
customer lifecycle
• Enable successful and informed
decisions with comprehensive business
insights across various metrics
• Measure risk-adjusted performance of
individual accounts and customers
• Integration with Oracle Banking Platform
Gain a 360° View of Customer Relationships for Key
Insights into the Customer Lifecycle
Retail banks thrive on their customer relationships and cannot ensure success without
knowledge of their customers and how they conduct their banking. With Oracle
Financial Services Retail Performance Analytics, senior management can gain deep
insights into customer engagement across individual and target segments/regions,
products, and lines of business. With the ability to drill-down to the most granular level,
management can access dashboards to identify which segments and products are
successful and which ones need more focus.
In order to drive a successful strategy, banks must have insight about customer
distribution across branch locations, deposit amounts, credit risk, and related exposures.
This can then be compared with the scenario post strategy implementation. Without the
ability to monitor crucial data on-demand, banks are at a significant disadvantage, and
will not be able to take corrective actions for unsuccessful strategies in a timely manner.
Oracle Financial Services Retail Performance Analytics helps analyze customer
profitability across various segments and lines of business, ensuring business success
and avoiding risky failures.
In addition, this application can proactively track and manage growth through strategic
insights into the retail business performance across various products, lines of business,
branches, channels including partners and relationship bankers. Oracle Financial
Services Retail Performance Analytics is a fully automated application that draws from
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O R A C L E D AT A SH E ET
R E L A T ED P RO D U CT S
The following products are also available
from Oracle Financial Services Analytical
Applications:
• Oracle Financial Services Retail
Customer Analytics
• Oracle Financial Services Institutional
Performance Analytics
• Oracle Financial Services Enterprise
Financial Performance Analytics
• Oracle Financial Services Profitability
Management
• Oracle Financial Services Price Creation
and Discovery
• Oracle Financial Services Analytical
Applications Infrastructure
core product processors, and in combination with allocated data from Oracle Financial
Services Profitability Management, generate fully loaded income statements.
The product also predicts the customer lifetime value enabling banks understand the
true potential of the value the customer can drive for their enterprise.
Enable Successful and Informed Decisions with
Comprehensive Business Insights
One significant challenge for bank management is to have a full understanding of the
bank’s performance across all segments at any given time. In a typical bank, managers
deal with solutions that are inflexible as they are reliant on proprietary homegrown
applications that are IT intensive and mostly manual. Oracle Financial Services Retail
Performance Analytics provides an integrated offering across finance and risk that
allows management to perform risk-adjusted performance and scenario analysis across
customer segments, products, and reporting lines including fee income, interest and
interchange.
The fully automated, pre-defined, and extensive set of report and dashboard templates
enable a bank to track performance at multiple levels of the organization, starting from
the most granular – account and customer – to aggregated entities like Relationship
Managers, Products and Branches. With this bottoms-up, aggregated approach,
management is empowered to make informed decisions around the retail operations
leveraging exhaustive insights.
Provide Timely Information on Financial Health and
Relationship Manager Performance to Enhance Customer
Engagement
Banks struggle to understand which products to bring to market, to which customer
segment, and through which channels. Management also requires views on the
Relationship managers around the performance of the portfolio and the overall team.
Oracle Financial Services Retail Performance Analytics helps strategic and informed
decision making with RM portfolio monitoring capabilities in complex scenarios, ensuring
efficiencies in the banks operating model. With this product, the bank has a robust tool
to attribute disproportionate credit to multiple RMs involved in managing the customer,
thus enabling senior executives accurately analyze the value driven by each RM.
Furthermore, they can view customers across different timeframes analyze expenses
across customer segments, products, lines of business, and channels to understand
ROI and performance across dimensions.
Advanced Scenario Analysis Capabilities to Assess the Impact
on Income at Various Levels due to Application of Variations
in Different Income Drivers at Future Time Points
The What-If Analysis module provides an interactive interface where banks can apply
variations on key future projected Income statement reporting lines at the desired level
of granularity. Variations can be saved as scenario and viewed on a Business
Intelligence Dashboard for detailed impact analysis. Accordingly, simple or advanced
scenarios can be created and compared against each other and the bank can analyze
3 | ORACLE FINANCIAL SERVICES RETAIL PERFORMANCE ANALYTICS
O R A C L E D AT A SH E ET
the corresponding financial implications in a graphical manner. In the advanced
scenario, whenever a change is applied to one or more reporting lines in income
statement, corresponding correlated changes affecting all other related and impacted
reporting lines are also calculated. The resultant forecast change in income is
comprehensive and enhanced in accuracy when compared to the simple scenario.
About Oracle Financial Services Analytical Applications
Oracle Financial Services Retail Performance Analytics is part of the Oracle Financial
Services Analytical Applications family of solutions for the global financial services
industry.
Oracle Financial Services Analytical Applications bring financial institutions best-of-
breed capabilities to proactively manage Financial Crime, Compliance, Risk, Treasury,
Finance and the Front Office. The applications are built upon a commonly available
analytical infrastructure consisting of a unified financial services data model, analytical
computations, a Metadata driven “R” modeling platform, and the industry-leading Oracle
Business Intelligence platform.
A single, unified data model and infrastructure provides one version of the analytical
“truth" to business users throughout the entire enterprise. This enables financial services
institutions to confidently manage performance, governance, risk and compliance.
Shared data, metadata, computations and business rules enable institutions to meet
emerging business and regulatory requirements with reduced expenses and the unified
platform helps financial institutions to leverage existing investments.
C O N N E C T W I T H U S
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