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training programs specializing in each of the areas or jobs in the company, also as
additional training, it provides training in occupational hazards for all workers.
One of the most significant technological resources available to the MBC Fest are the
'tacles' bracelets, these are a smart bracelets incorporating a chip for linking the
accounts of social networks. Drinks can be paid through the bracelets; they are
previously loaded with money so there is no need to carry it around, which allows
consumers to pay safer, faster and more conveniently.
In addition, to obtain any information about the festival you just have to access their
web page "www.mbcfest.com" or their social networks Facebook and Twitter.
With regard to organizational resources, the MBC Fest, being a festival of new
creation, it doesn´t yet have a great reputation, although after the first edition this is
expected to change and begin to build a reputation for the MBC Fest among national
festivals.
Another one of their resources are cooperation agreements. The MBC Fest has
developed a cooperation agreement with the city of Sagunto, which allows the benefit
to all residents registered in the town wishing to attend the festival a discount on the
price of admission. Through this agreement there has also been a job opening for
unemployed residents, so that they can occupy most of the jobs generated. Another
partnership agreement is with another great festival of Valencia, the Deleste, which will
participate in the MBC Fest and vice versa. From this agreement, the MBC Fest
becomes the main sponsor of Deleste. And, through this agreement it´s been offered a
limited pack of cheaper tickets to attend both festivals. On the other hand, they have
also signed a membership commitment to the “Institut Valenciá de la joventut -
Generalitat Jove” (IVAJ.GVA JOVE), which aims to enable young “Carnet Jove”
holders benefit from different advantages and promotions, including 20% discount on
tickets to the festival.
To conclude this section, we mention the policy of Corporate Social Responsibility
(CSR). The MBC Fest is very committed, both socially and environmentally. We can
observe this commitment through various actions taken, amongst them we highlight
four: With regard to social actions, one of them is a kilometer 0 policy, already named
above, is that the working positions generated are occupied by as many neighbors as
possible. Another social action undertaken by the MBC Fest is the collaboration with
the NGO 'Voces' to build a small conservatory in Kenya. Moreover, also works with the
'Asindown' Valencia foundation for those affected with Down Syndrome can enjoy a