Unica Campaign System
Tables Data Dictionary V12.0
Contents
Chapter 1. Unica Campaign system tables overview........................................................ 1
Unica Campaign system tables: List of changes by version............................................ 1
Unica Campaign system tables data model diagram..................................................... 20
Definitions of additional attributes in system table records............................................24
Chapter 2. Unica Campaign system table reference........................................................ 25
Chapter 1. Unica Campaign system tables
overview
The Unica Campaign System Tables document is intended to help you understand the
Unica Campaign data model for integration purposes.
Important: Unless otherwise stated, do not modify the system tables directly (rather
than through the user interface). If you modify the system tables directly, you may
compromise the application functionality and make it more difficult for Technical Support
to resolve any problems that may occur.
Unica Campaign system tables: List of changes by
version
This topic identifies system database schema changes by version.
reserves the right, at any time, to change the system table schemas. If you choose to
develop custom integrations using the Unica Campaign system tables, these components
must be reviewed and possibly modified to work with future releases of the Unica Campaign
system tables.
There is no guarantee of backwards compatibility or automated migration for custom-
developed or third-party extensions using the Unica Campaign system tables. Unless
otherwise stated, does not support any use of the Unica Campaign system tables outside
of standard application use that is conducted through the Unica Campaign application or
standard tools shipped as part of the product.
Note: The column data types that are indicated below are specific to certain database
types and are not applicable to all database types.
System database schema changes for v11.1.0
•
The following changes were made to exiting table:
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ALTER TABLE UA_EngageEtlRecordStatus
ADD FailureCount int,
TrackingCode varchar(256),
CampaignAudienceId varchar(256),
ExternalSystemReferenceId varchar(64);
CREATE INDEX cEngageEtlRecordStatus_IX1 ON UA_EngageEtlRecordStatus(Recordid,
Status, FailureCount);
CREATE INDEX cEngageEtlRecordStatus_IX2 ON UA_EngageETLRecordStatus ( Status,
EventType );
•
The following new tables are added:
CREATE TABLE UA_History(
RecordID bigint NOT NULL,
ObjectType varchar(32) NOT NULL,
CampaignID bigint NOT NULL,
SessionIDbigint NOT NULL,
sourceType bigint NOT NULL,
sourceTypeId bigint NOT NULL,
sourceTypeName varchar(255) NOT NULL,
DatetimeValuetimestamp NOT NULL,
eventTypebigint NOT NULL,
UpdateBy varchar(256) NOT NULL,
SaveCommentvarchar(1024) NULL,
CONSTRAINT cUA_History_PK PRIMARY KEY (RecordID)
);
CREATE INDEX iHistory_CampaignID ON UA_History(CampaignID);
CREATE INDEX iHistory_SessionID ON UA_History(SessionID);
CREATE TABLE UA_TempTreatment (
TreatmentId bigint NOT NULL,
Count bigint NOT NULL
);
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System database schema changes for v11.0.0.0
• The following changes were made.ALTER TABLE UA_InteractedSMS ADD COLUMN
MessageBody varchar(256) NULL;
•
The following new table was added:
CREATE TABLE UA_EmailOptOut (
RecordIDbigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Providervarchar(64) NULL,
EndpointSourcevarchar(64) NULL,
Channelvarchar(64) NULL,
X1IDvarchar(64) NULL,
ContactIdvarchar(64) NULL,
Emailvarchar(64) NULL,
EventCodevarchar(64) NOT NULL,
EventTimeStamptimestamp NOT NULL,
EventNameSpacevarchar(64) NULL,
EventVersionvarchar(64) NULL,
EventNamevarchar(64) NULL,
Descriptionvarchar(128) NULL,
OptOutDetails varchar(1024) NOT NULL,
MessageIdbigint NULL,
MailingTemplateId bigint NULL,
ReportIdvarchar(64) NULL,
SubjectLine varchar(256) NULL,
MessageName varchar(1024) NULL,
DocTypevarchar(64) NULL,
EventId varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_EmailOptOut_PK PRIMARY KEY (RecordID)
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);
System database schema changes for v10.0.0.2
• No new tables were added.
•
The following changes were made:
- ALTER TABLE UA_SimpNot_appOpened ADD COLUMN ActionTaken varchar(64);
- ALTER TABLE UA_SimpNot_appOpened ADD COLUMN ActionValue varchar(1024);
- ALTER TABLE UA_SimpNot_URLClicked ADD COLUMN ActionTaken varchar(64);
- ALTER TABLE UA_SimpNot_URLClicked ADD COLUMN ActionValue varchar(1024);
- CREATE INDEX emailSend_IX3 ON UA_EmailSend
(
ExternalSystemReferenceID,
CampaignAudienceID
);
- ALTER TABLE UA_EmailClick ALTER COLUMN ClickUrl SET DATA
TYPE varchar(1024);
- ALTER TABLE UA_EmailClick ALTER COLUMN UrlDescription SET DATA
TYPE varchar(1024);
System database schema changes for v10.0.0.1
The following new tables were added.
CREATE TABLE UA_EmailSend (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
ContactId varchar(64) NULL,
Email varchar(64) NULL,
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EventCode varchar(64) NOT NULL,
EventTimeStamp timestamp NOT NULL,
EventNameSpace varchar(64) NULL,
EventVersion varchar(64) NULL,
EventName varchar(64) NULL,
Description varchar(128) NULL,
MessageId bigint NULL,
MailingTemplateId bigint NULL,
ReportId varchar(64) NULL,
SubjectLine varchar(256) NULL,
MessageName varchar(256) NULL,
DocType  varchar(64) NULL,
SendType varchar(64) NULL,
EventId varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_EmailSend_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_EmailOpen (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
ContactId varchar(64) NULL,
Email varchar(64) NULL,
EventCode varchar(64) NOT NULL,
EventTimeStamp timestamp NOT NULL,
EventNameSpace varchar(64) NULL,
EventVersion varchar(64) NULL,
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EventName varchar(64) NULL,
Description varchar(128) NULL,
MessageId bigint NULL,
MailingTemplateId bigint NULL,
ReportId varchar(64) NULL,
SubjectLine varchar(256) NULL,
MessageName varchar(256) NULL,
DocType  varchar(64) NULL,
EventId varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_EmailOpen_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_EmailClick (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
ContactId varchar(64) NULL,
Email varchar(64) NULL,
EventCode varchar(64) NOT NULL,
EventTimeStamp timestamp NOT NULL,
EventNameSpace varchar(64) NULL,
EventVersion varchar(64) NULL,
EventName varchar(64) NULL,
Description varchar(128) NULL,
MessageId bigint NULL,
MailingTemplateId bigint NULL,
ReportId varchar(64) NULL,
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SubjectLine varchar(256) NULL,
MessageName varchar(256) NULL,
DocType  varchar(64) NULL,
ClickUrl  varchar(128) NULL,
UrlDescription varchar(128) NULL,
EventId varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_EmailClick_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_EmailBounce (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
ContactId varchar(64) NULL,
Email varchar(64) NULL,
EventCode varchar(64) NOT NULL,
EventTimeStamp timestamp NOT NULL,
EventNameSpace varchar(64) NULL,
EventVersion varchar(64) NULL,
EventName varchar(64) NULL,
Description varchar(128) NULL,
MessageId bigint NULL,
MailingTemplateId bigint NULL,
ReportId varchar(64) NULL,
SubjectLine varchar(256) NULL,
MessageName varchar(256) NULL,
DocType  varchar(64) NULL,
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BounceType varchar(64) NULL,
EventId varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_EmailBounce_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_SentSMS (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
ContactId varchar(64) NULL,
MobileNumber varchar(64) NULL,
EventName varchar(256) NULL,
DeliveryStatus varchar(64) NULL,
ProgramType varchar(64) NULL,
LocationCountry varchar(64) NULL,
Code varchar(64) NULL,
MessageType varchar(64) NULL,
MailingTemplateId varchar(256) NULL,
ExternalSystemReferenceId varchar(256) NULL,
Source varchar(256) NULL,
ProgramId varchar(64) NULL,
CampaignName varchar(256) NULL,
ProgramName varchar(256) NULL,
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MessageBody varchar(256) NULL,
EventId varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_SentSMS_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_InteractedSMS (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
ContactId varchar(64) NULL,
MobileNumber varchar(64) NULL,
EventName varchar(256) NULL,
CampaignName varchar(256) NULL,
ProgramName varchar(256) NULL,
ProgramType varchar(64) NULL,
SetConsent varchar(64) NULL,
Source varchar(256) NULL,
EventId varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_InteractedSMS_PK PRIMARY KEY (RecordID)
);
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CREATE TABLE UA_App_Installed (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
UserId varchar(64) NULL,
AppKey varchar(64) NULL,
ChannelId varchar(64) NULL,
Url varchar(64) NULL,
Attribution varchar(64) NULL,
CONSTRAINT tUA_App_Installed_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_App_Uninstalled (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
UserId varchar(64) NULL,
AppKey varchar(64) NULL,
ChannelId varchar(64) NULL,
Url varchar(64) NULL,
Attribution varchar(64) NULL,
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CONSTRAINT tUA_App_Uninstalled_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_App_SessionStarted (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
UserId varchar(64) NULL,
AppKey varchar(64) NULL,
ChannelId varchar(64) NULL,
Url varchar(64) NULL,
Attribution varchar(64) NULL,
CONSTRAINT tUA_App_SessionStarted_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_App_SessionEnded (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
UserId varchar(64) NULL,
AppKey varchar(64) NULL,
ChannelId varchar(64) NULL,
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Url varchar(64) NULL,
Attribution varchar(64) NULL,
CONSTRAINT tUA_App_SessionEnded_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_App_UIPushEnabled (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
UserId varchar(64) NULL,
AppKey varchar(64) NULL,
ChannelId varchar(64) NULL,
Url varchar(64) NULL,
Attribution varchar(64) NULL,
CONSTRAINT tUA_App_UIPushEnabled_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_App_UIPushDisabled (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
UserId varchar(64) NULL,
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AppKey varchar(64) NULL,
ChannelId varchar(64) NULL,
Url varchar(64) NULL,
Attribution varchar(64) NULL,
CONSTRAINT tUA_App_UIPushDisabled_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_SimpNot_appOpened (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
UserId varchar(64) NULL,
AppKey varchar(64) NULL,
ChannelId varchar(64) NULL,
Url varchar(64) NULL,
Attribution varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_SimpNot_appOpened_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_SimpNot_URLClicked (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
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X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
UserId varchar(64) NULL,
AppKey varchar(64) NULL,
ChannelId varchar(64) NULL,
Url varchar(64) NULL,
Attribution varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_SimpNot_URLClicked_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_Mob_Push_Send (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Provider varchar(64) NULL,
EndpointSource varchar(64) NULL,
Channel varchar(64) NULL,
X1ID varchar(64) NULL,
EventCode varchar(64) NULL,
EventTimestamp timestamp NOT NULL,
EventNamespace varchar(64) NULL,
EventVersion varchar(64) NULL,
EventName varchar(256) NULL,
ContactId varchar(64) NULL,
ReportId varchar(64) NULL,
RichContentId varchar(64) NULL,
MobileUserId varchar(64) NULL,
PushType varchar(64) NULL,
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AppKey varchar(64) NULL,
ChannelId varchar(64) NULL,
Url varchar(64) NULL,
Attribution varchar(64) NULL,
TrackingCode varchar(1024) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
CampaignAudienceID varchar(256) NULL,
CONSTRAINT tUA_App_UIPushSend_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_Gen_Event_Record (
RecordID bigint NOT NULL GENERATED ALWAYS AS IDENTITY,
Channel varchar(64) NULL,
EventCode varchar(64) NULL,
EventName varchar(256) NULL,
ExternalSystemName varchar(64) NULL,
ExternalSystemReferenceID varchar(64) NULL,
EventJSON CLOB(5M) NULL,
CONSTRAINT tUA_Gen_Event_Record_PK PRIMARY KEY (RecordID)
);
CREATE TABLE UA_CampaignEngageResponseMap (
CampaignEventType bigint NOT NULL,
EngageEventType bigint NOT NULL,
ApplicationType int NULL
);
CREATE TABLE UA_EngageEtlRecordStatus (
RecordID bigint NOT NULL,
EventTypeint NOT NULL,
Status int NOT NULL,
Descriptionvarchar(256),
CONSTRAINT cEngEtlRecStat_PK
 PRIMARY KEY (RecordID, EventType)
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);
CREATE TABLE UA_EngageEtlTracker (
EventType int NOT NULL,
LastProcessedRecordId bigint NOT NULL
);
System database schema changes for v10.0
One new table was added:
UA_APIKEY (
id varchar(256) NOT NULL,
apikey varchar(256) NOT NULL,
createDate timestamp
)
This table supports the Unica Campaign internal API security implementation. Do not
modify this table or table data.
System database schema changes for v9.1.2
There were no schema changes in version 9.1.2.
System database schema changes for v9.1.1
• No tables were modified.
• One new table was added:
UA_AnnotationInfo (
FlowchartID bigint NOT NULL,
AnchorID bigint NOT NULL,
AnchorType int NOT NULL,
CreationDate datetime NULL,
CreatedBy int NULL,
LastUpdated datetime NULL,
LastUpdatedBy int NULL,
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X int NULL,
Y int NULL,
IsVisible int NULL,
Content nvarchar(1024) NULL,
CONSTRAINT cAnnotationInfo_PK
PRIMARY KEY (FlowchartID ASC, AnchorID ASC, AnchorType ASC)
)
System database schema changes for v9.1
• No tables were modified.
•
A new table, UA_RespTypeMapping, was added to support IBM eMessage-Unica
Campaign integration:
CampaignRespTypeID EMessageRespTypeID ApplicationType
9 1 3
10 14 3
11 18 3
• The UA_RespTypeMapping table is used as a join between the Unica Campaign
UA_UsrResponseType table and the IBM eMessage table UACE_ResponseType.
• Link Click (9,1,3), Landing Page (10,14,3) and SMS Reply Message (11,18,3) are
available. Currently, only Link Click is used. Columns for Landing Page and SMS Reply
message are not populated by the ETL process at this time. Over time, more response
types can be added which could then be used by the ETL process and be added in the
performance report.
System database schema changes for v9.0
• No tables were modified.
•
Two new tables were added:
UA_OfferSuppression (
OfferIDbigint NOT NULL,
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SuppressionTypeint NOT NULL,
ResponseTypeCode varchar(64) NULL,
EventCount int NULL,
AttributeIDbigint NULL,
StringValuenvarchar(1024) NULL,
NumberValuefloat NULL,
DatetimeValuedatetime NULL,
SuppressionDurationint NULL,
CONSTRAINT cOfferSuppression_PK
PRIMARY KEY (OfferID ASC, SuppressionType ASC)
)
UA_RespTypeMapping (
CampaignRespTypeID bigint NOT NULL,
EMessageRespTypeID bigint NOT NULL,
ApplicationType int NULL
)
System database schema changes for v8.6
There were no schema changes in version 8.6.
System database schema changes for v8.5
• No new tables were added.
• The following changes were made:
â—¦ UA_TmpTablePool: add InstanceID bigint NULL
â—¦ UPDATE UA_TmpTablePool: set InstanceID = 0 where InstanceID IS NULL
â—¦ ALTER Table UA_OfferList: add creatorFlag int NULL, creatorObjectId bigint NULL
â—¦ UPDATE UA_OfferList: set creatorFlag = 0 , creatorObjectId = 0
â—¦ ALTER Table UA_Folder: add creatorFlag int NULL, creatorObjectId bigint NULL
â—¦ UPDATE UA_Folder: set creatorFlag = 0, creatorObjectId = 0
â—¦ ALTER TABLE UA_ATTRIBUTEDEF: add isMandatory int NULL
â—¦ ALTER TABLE UA_ATTRIBUTEDEF: add sortOrder int NULL
Unica Campaign System Tables Data Dictionary V12.0 | 1 - Unica Campaign system tables overview | 19
â—¦ UPDATE UA_ATTRIBUTEDEF: set isMandatory = 0, sortOrder = 0
â—¦ ALTER TABLE UA_ENUMATTRVALUES: add isDefault int NULL
â—¦ UPDATE UA_ENUMATTRVALUES: set isDefault = 0
â—¦ Insert into UA_AttributeDef (AttributeID, Name, DisplayName, Description,
ObjectType, AttributeType, EnumType, Length, SystemDefined, isMandatory,
sortOrder) VALUES (15, ' CreativeURL ', 'Creative URL', 'The creative or digital asset
URL associated with this offer', 4, 1, 0, 512, 1, 0, 0)
System database schema changes for v8.2
• No new tables were added.
•
The following changes were made:
â—¦ ALTER Table UA_Offer add creatorFlag int NULL, creatorObjectId bigint NULL
â—¦ UPDATE UA_Offer set creatorFlag = 0 , creatorObjectId = 0
â—¦ ALTER Table UA_OfferTemplate add creatorFlag int NULL, creatorObjectId bigint
NULL
â—¦ UPDATE UA_OfferTemplate set creatorFlag = 0, creatorObjectId = 0
System database schema changes for v8.1
• The following table was added:
UA_TmpTablePool (
 ID bigint NOT NULL,
 DataSrcNamenvarchar(255) NOT NULL,
 TableSchemanvarchar(1024) NOT NULL,
 TableIDbigint NULL,
 UserID bigint NULL,
 FlowchartIDbigint NULL,
 Status tinyint NULL,
 CONSTRAINT cTmpTablePool2_PK
PRIMARY KEY (ID ASC)
)
•
The following change was made:
Unica Campaign System Tables Data Dictionary V12.0 | 1 - Unica Campaign system tables overview | 20
UPDATE UA_TARGETCELLS SET approved = 1 WHERE approved IS NULL
System database schema changes for v8.0
• No new tables were added.
•
The following change was made:
CREATE UNIQUE INDEX cAttributeDef_IX1 ON UA_AttributeDef
(
Name ASC
)
Unica Campaign system tables data model diagram
This entity relationship model identifies each Unica Campaign system table and its keys,
fields, and data types.
Unica Campaign System Tables Data Dictionary V12.0 | 1 - Unica Campaign system tables overview | 21
Unica Campaign System Tables Data Dictionary V12.0 | 1 - Unica Campaign system tables overview | 22
Unica Campaign System Tables Data Dictionary V12.0 | 1 - Unica Campaign system tables overview | 23
UA_Folder
FolderID : bigint
Name : varchar(255)
Description : varchar(1024)
ParentFolderID : bigint
ObjectType : int
Unica Campaign System Tables Data Dictionary V12.0 | 1 - Unica Campaign system tables overview | 24
Definitions of additional attributes in system table
records
The Additional Attributes column in the system table reference provides information about
the fields that are in each system table. The following definitions explain the meaning of
each attribute that is included in the Additional Attributes column.
Table 1. Additional attributes in system table records
Additional
Attributes Definition
Is Primary Key? Whether the field is the primary key.
Is Foreign Key? Whether the field is a foreign key.
Required Field? Whether the field is required in the table for a valid row entry.
System Generated? Whether the field has a system-generated default value on object
creation.
System Generated
Override?
If a system-generated value is provided, whether the user can
change the default value.
User Entered? Whether the field is entered by the user through the Campaign user
interface.
Stored Create? Whether this field is populated when it is initially created.
Stored Save? Whether this field value can be edited later and changed (on save)
after initial object creation.
Stored Run? Whether this field is populated during a flowchart run.
Configuration? Whether this field is affected by a configuration parameter.
Chapter 2. Unica Campaign system table
reference
The system table reference provides details on each of the Unica Campaign system
tables. The data types that are indicated in the following tables are generic types that
may be different in your Unica Campaign installation, depending on the database that is
used for the system tables. The Unica Campaign system tables are stored in a database
that was created prior to the Unica Campaign installation. The database can have any
name. The ODBC or native connection provides a connection to the database. The Unica
Campaign configuration settings under Campaign | partitions | partition1 | dataSources |
UA_SYSTEM_TABLES determine how Unica Campaign interacts with databases, including
its own system tables, for the default partition.
UA_ActionCustomer
The UA_ActionCustomer table is a sample action table that is provided for the Customer
audience level. The fields in this table are examples of fields that may be useful for
generating response history. Administrators can customize the table as needed. Typically,
each audience level has its own action table, which is used for response tracking.
Table 2. UA_ActionCustomer field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CustomerID BIGINT NOT
NULL
This field represents
the audience level,
which may comprise
one or more fields.
19 Is Primary Key?
No
ActionDateTime TIMESTAMPNOT
NULL
Example of a field that
can be used when
generating response
history.
23,3 Is Primary Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 26
Field Name Type Null? Description Length
Additional
Attributes
ResponseChannel VARCHAR NULL Example of a field that
can be used when
generating response
history.
16 Is Primary Key?
No
Unica
CampaignCode
VARCHAR NOT
NULL
Example of a field that
can be used when
generating response
history.
32 Is Primary Key?
No
OfferCode VARCHAR NOT
NULL
Example of a field that
can be used when
generating response
history.
64 Is Primary Key?
No
CellCode VARCHAR NOT
NULL
Example of a field that
can be used when
generating response
history.
64 Is Primary Key?
No
TreatmentCode VARCHAR NOT
NULL
Example of a field that
can be used when
generating response
history.
64 Is Primary Key?
No
ProductID BIGINT NOT
NULL
Example of a field that
can be used when
generating response
history.
19 Is Primary Key?
No
ResponseTypeCode VARCHAR NULL Example of a field that
can be used when
64 Is Primary Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 27
Field Name Type Null? Description Length
Additional
Attributes
generating response
history.
UA_AttributeDef
The UA_AttributeDef table contains the definitions of both system and custom attributes
for offers and cells (Unica Campaign custom attributes are stored in the UA_CampAttribute
table). System-defined attributes have the field SystemDefined=1. Offers (OfferTemplates,
Offers, OfferHistory) and Cells use these attribute definitions. This table is written to when
the Save button is invoked from the Custom attribute definition page. Each attribute creates
one row in this table, identified by the unique ID AttributeID. After an attribute is initially
created, some fields like the AttributeType and Length fields cannot be modified (see
individual fields for further info).
Table 3. UA_AttributeDef field descriptions
Field Name Type Null? Description Length
Additional
Attributes
AttributeID BIGINT NOT
NULL
Globally unique
identifier of the
attribute. This ID
is assigned by the
system when an
attribute is created.
Custom attribute
IDs start at either
100 or the value of
internalIDLowerLimit
config parameter,
whichever is higher.
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 28
Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Name VARCHAR NOT
NULL
Internal name of
the attribute; must
be globally unique.
The name is user-
provided for custom
attributes and is the
name used in any
Unica Campaign query
expression when the
field is used as an AGF.
The internal name is
automatically provided
for system-defined
attributes and cannot
be modified. Changing
this value after it is
used will break any
query expressions
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 29
Field Name Type Null? Description Length
Additional
Attributes
referencing the prior
name.
Valid Values: Any
text characters,
minus standard
disallowed special
Unica Campaign
query language name
characters
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DisplayName VARCHAR NULL Name of attribute,
should be unique
with offer attributes
or unique within cell
attribute names.
The name is user-
provided for custom
attributes and is the
label displayed to
the user in forms
and reports (e.g., the
Custom attributes
definition page).
Valid Values: Any
text characters,
minus standard
disallowed special
name characters.
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 30
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional, user-entered,
free-form description
of the attribute.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
512 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 31
Field Name Type Null? Description Length
Additional
Attributes
ObjectType INTEGER NULL System-generated
value specifying the
type of object for
which this attribute is
defined.
Valid Values:
1=Session,
2=Unica Campaign,
3=Segment, 4=Offer,
5=Product, 6=Cube,
7=ACOSession,
8=CustomMacro,
9=DerivedField,
10=Trigger,
11=TargetCell
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
EnumType INTEGER NULL User specified
behavior on whether
an attribute is a free-
form text box (user
enters value), a drop-
down list with fixed
10 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 32
Field Name Type Null? Description Length
Additional
Attributes
entries, or whether
the user can choose
from a drop-down list
OR add an additional
value. Additional
values are checked
for uniqueness (case-
insensitive compare)
and will be available
in the drop-down list
for all users. Type can
be only be changed
from 1 to 2 and vice
versa after initial
creation. This option is
currently available only
for enumerated text
strings (not for date,
numeric, or currency
data types).
Valid Values: 0=Edit
Only, 1=Enumeration
Only, 2=Enum with
Dynamic Add
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
AttributeType INTEGER NULL User-specified data
type for a custom
attribute (not editable
for a system-defined
attribute). Types 5 and
10 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 33
Field Name Type Null? Description Length
Additional
Attributes
6 can only be created
from Unica Plan.
This value cannot be
changed after initial
creation of a custom
attribute.
Valid Values:
1=String, 2=Number,
3=DateTime,
4=Currency,
5=Boolean, 6=Integer
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Length INTEGER NULL User-specified value
for length of text
string data type and
precision (# of decimal
places to the right of
the decimal point)
displayed for numbers
and currency data
types. Not used for
datetime data type.
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 34
Field Name Type Null? Description Length
Additional
Attributes
After initial creation of
a text-string custom
attribute, this value
can only be increased,
not decreased. It can
be changed at any
time for a numeric or
currency data type.
Valid Values: Positive
integer; limit of
maximum 16 digits of
precision available for
numeric values
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Retired INTEGER NULL Reserved for future
use.
Valid Values: 0 =
active; 1 = retired
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 35
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
SystemDefined INTEGER NULL Specifies whether
an attribute is a
predefined attribute
shipped with Unica
Campaign. All custom
attributes have a value
of 0. System-defined
attributes cannot
be deleted from the
system and cannot
have the Internal name
or data type edited
(description and length
can be edited).
Valid Values: 0 =
custom attribute, user-
defined, 1 = system-
defined
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 36
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 37
Field Name Type Null? Description Length
Additional
Attributes
CreateBy INTEGER NULL Unica Platform user
ID for the user who
created the object.
Valid Values: Valid
Unica Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved).
23,3 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 38
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
datetime
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Unica Platform user ID
for the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Unica Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 39
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreatorFlag INTEGER NULL Specifies the
application that
created the custom
attribute
Valid Values: NULL/0
= Unica Campaign 1 =
HCL Plan (UMO)
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 40
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
isMandatory INTEGER NULL This flag indicates if
attribute is mandatory.
If value is one, user
must provide value
to this attribute
when user creates
Campaign/offer/cell.
Valid Values: 0,1
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 41
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
sortOrder INTEGER NULL This flag indicates by
which order values in
Single Select attribute
should be sorted.
Valid Values: 0,1,2,3
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 42
Table 4. UA_AttributeDef child tables
Table name Description
UA_CampAttribute This table stores the values of the campaign custom
attributes for each campaign.
UA_CampToCellAttr This table is a mapping of cell custom attributes to Unica
Campaign. The AttributeIDs in that table are all of the cell
attributes. This table is populated only in Unica Campaigns
created in HCL Plan.
UA_CellAttribute This table stores the custom cell attribute values for a
particular cell. These values are data-entered by the user
in the Target Cell Spreadsheet (TCS). Only one of the fields
(StringValue, NumberValue, DatetimeValue) is populated
for any given row, depending on the data type of the custom
attribute (as specified in UA_AttributeDef). Attributes are
displayed in the target cell spreadsheet in AttributeID order.
UA_EnumAttrValues This table holds all the drop-down list (enumerated)
data values for custom attributes where
UA_AttributeDef.EnumType = 1 or 2.
UA_OfferAttribute This table stores the values of the static attributes and
default values of the parameterized attributes associated
with an offer (system-generated and custom).
UA_OfferHistAttrib This table stores the actual values used for parameterized
(only) offer attributes when an offer is used (given out in a
flowchart production run with logging to CH enabled). It is
populated at flowchart run time.
UA_OfferTemplAttr This table stores the offer attribute values associated with
a particular offer template and specifies whether each
attribute is hidden, parameterized, its default value, and
display order. Note that only one of the fields StringValue,
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 43
Table name Description
NumberValue and DatetimeValue contain the value for
the attribute based on the attributeType defined in the
UA_AttributeDef table.
UA_Calendar
This table holds calendar information identifying information about calendar quarters, days
of the week, first and last days of the week, etc. It is used to facilitate reporting over time. It
is expected that this table will be customized by customers during implementation. It is the
responsibility of the implementation to ensure that dates referenced in Contact history are
contained in the time span covered by this table.
Table 5. UA_Calendar field descriptions
Field Name Type Null? Description Length
Additional
Attributes
DateID BIGINT NOT
NULL
Unique identifier for a
row of this table.
Valid Values: Date
represented as
YYYYMMDD
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 44
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Year INTEGER NOT
NULL
Four-digit year for the
date.
Valid Values: Positive
4-digit integer
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 45
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
FiscalYear INTEGER NOT
NULL
Four-digit fiscal year
for the date.
Valid Values: Positive
4-digit integer
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 46
Field Name Type Null? Description Length
Additional
Attributes
Quarter INTEGER NOT
NULL
Calendar quarter in
which the date falls
(Q1 being Jan. 1st
through March 31st).
Valid Values: Integer
value between 1-4
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
FiscalQuarter INTEGER NULL Calendar quarter in
which the date falls
Valid Values: Integer
value between 1-4
10 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 47
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Month INTEGER NOT
NULL
Month in which the
date falls.
Valid Values: Integer
value between 1-12
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 48
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
WeekOfYear INTEGER NOT
NULL
Week in which the date
falls.
Valid Values: Integer
value between 1-52
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 49
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
WeekOfMonth INTEGER NOT
NULL
Which week within a
month a date falls.
Valid Values: Integer
value between 1-5
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 50
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
DayOfYear INTEGER NOT
NULL
Which day of the year
a date falls.
Valid Values: Integer
value between 1-366
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 51
Field Name Type Null? Description Length
Additional
Attributes
DayOfMonth INTEGER NOT
NULL
Which day of the
month a date falls.
Valid Values: Integer
value between 1-31
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
DayOfWeek INTEGER NOT
NULL
Which day of the week
a date falls.
Valid Values: Integer
value between 1-7
10 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 52
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ActualDate TIMESTAMPNOT
NULL
The date represented
in this row.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 53
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
FirstDayOfWeek TIMESTAMPNOT
NULL
The first day of the
week in which this
date falls.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 54
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
LastDayOfWeek TIMESTAMPNOT
NULL
The last day of the
week in which this
date falls.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 55
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
Table 6. UA_Calendar child tables
Table name Description
UA_ContactHistory User-created table that stores the required contact
fields (AudienceID, CellID, PackageID, ContactDateTime,
ContactStatusID, and so forth) plus any user-defined
additionally tracked fields. There is a separate table for
each audience level. Rows in this table are written if the
CSP logging table has "Log to contact history tables"
enabled. This table captures cell membership information
and identifies cells treated in the same CSP by packageID
(all contacts made to the same audience entity in the same
CSP is part of the same "package", which represents an
interruption). Both target cells and hold-out controls are
written to contact history (CH). Existing entries in this table
can be updated (ContactStatus, UpdateDateTime, and user-
defined fields) using the Track process. The Track process
cannot create new rows in this table. This table is required
for tracking contacts. This is also used by Unica Optimize
(ACO) for applying optimization to contacts. This "base"
contact history table is populated simultaneously with the
UA_Treatment, UA_OfferHistory, and UA_OfferHistAttrib
tables (together all of these tables make up "contact
history"). None of these tables are written if log to contact
history is not enabled in a CSP.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 56
Table name Description
UA_DtlContactHist This table stores exactly which audience IDs received which
offer versions in the offer personalization (sub-cell) case
where not all individuals in the same cell receive exactly the
same offers. They may receive a different # of offers and/
or different offer versions. This table has rows written to it
only when UA_Treatment.HasDetailHistory = 1.
UA_ResponseHistory User-created table that stores the required response
tracking fields (AudienceID, TreatmentInstID, response
date, response type, and so forth) plus any user-defined
additionally tracked fields. There is a separate response
history table for each audience level. Rows in this table are
written by the Response process.
UA_Campaign
This table contains campaign metadata provided by the user and basic run information.
One row is written this table each time a new campaign is created and saved. Related tables
(UA_CampToSegment, UA_CampToOffer, and UA_Flowchart) are not updated until those
relationships/links or objects are created. That is, a UA_Flowchart record is created only
when a new flowchart is added to the campaign. The UA_CampaignExtAttr is populated at
the same time with any campaign custom attribute values.
Table 7. UA_Campaign field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CampaignID BIGINT NOT
NULL
Globally unique,
system-generated
identifier of a
campaign, assigned
by the system when a
19 Is Primary Key?
Yes
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 57
Field Name Type Null? Description Length
Additional
Attributes
campaign is created.
Campaign uses
the next available
value (assumed
unique) from the
UA_IDSByType table
for campaigns.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Name VARCHAR NOT
NULL
Name of campaign;
not required to be
unique (but is a best
practice to be unique).
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 58
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional, user-entered,
free-form description
of the campaign.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 59
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
FolderID BIGINT NULL Folder ID for the
folder where the
campaign is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 60
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
CampaignCode VARCHAR NOT
NULL
Globally unique code
for the campaign. By
default, a campaign
code is generated by
the system using the
configured campaign
code generator
(campCodeGenProgFile)
when creating a
new campaign. The
length and format
of the campaign
code is specified at
implementation time
(campCodeFormat).
(Both of these
configuration
parameters can be
found in the server
> systemCodes
config section). The
campaign code can be
changed by the user
to any unique value
satisfying the code
32 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 61
Field Name Type Null? Description Length
Additional
Attributes
format (enforced by
Campaign). Changing
this value after a
campaign runs may
cause response
tracking problems
if campaign code is
used.
Valid Values: Depends
on campaign code
format specified:
n=0-9 a=A-Z c=A-Z, 0-9
x=any character
Initiative VARCHAR NULL Optional initiative
associated with this
campaign.
Valid Values: Any
value from the
UA_Initiatives
table If values are
subsequently deleted
from UA_Initiatives,
it is possible to have
values here that do not
appear in that table.
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 62
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Objectives VARCHAR NULL Optional, free-form
text description of the
campaign objective(s).
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 63
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Date and time the
Campaign is created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 64
Field Name Type Null? Description Length
Additional
Attributes
CreateBy INTEGER NULL Unica Platform user
ID of the user who
created the campaign.
Valid Values: Valid
Unica Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved).
23,3 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 65
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
datetime
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Unica Platform user ID
for the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Unica Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 66
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
StartDate TIMESTAMPNULL Date the campaign
is effective. In the UI,
this is the campaign
Effective Date. Default
value is today.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 67
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
EndDate TIMESTAMPNULL Date the campaign
expires. In the UI,
this is the campaign
Expiration Date.
Default value is one
month from start date.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 68
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
LastRunDate TIMESTAMPNULL Date and time the
campaign was last
run (any flowchart,
branch, process run of
any flowchart within
the campaign). This
value is NULL if never
run. Test runs do NOT
update this value.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 69
Field Name Type Null? Description Length
Additional
Attributes
RunBy INTEGER NULL Unica Platform user
ID for the user who
last ran the campaign;
updated whenever
LastRunDate is
updated. This value is
NULL if never run. Test
runs do NOT update
this value.
Valid Values: Valid
UserID in Unica
Platform Value may
be invalid if user is
subsequently deleted.
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
ProjectID INTEGER NULL HCL Plan project ID.
This field is populated
when a campaign is
created from Plan.
By default, this value
is NULL. When a
10 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 70
Field Name Type Null? Description Length
Additional
Attributes
project in Plan is
disassociated with
this campaign, the
system writes a NULL
to this field (based on
UnlinkProjectNotification
campaign service call).
Valid Values: NULL, 0,
or valid ProjectID from
HCL Plan.
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Unica Platform users
are allowed to access
this object. The
security policy for the
object is automatically
set to the security
policy of the folder
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 71
Field Name Type Null? Description Length
Additional
Attributes
in which the object
resides if the object
is created in a folder
(cannot be changed by
the user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any valid
PolicyID from Unica
Platform usm_policy
table
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 72
Field Name Type Null? Description Length
Additional
Attributes
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
CreatorFlag INTEGER NULL Specifies the
application that
created the custom
campaign
Valid Values:
10 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 73
Field Name Type Null? Description Length
Additional
Attributes
• NULL/0 =
Campaign.
• 1 = Unica Plan
(UMO).
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 8. UA_Campaign parent tables
Table name Description
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 74
Table 9. UA_Campaign child tables
Table name Description
UA_CampAttribute This table stores the values of the campaign custom
attributes for each campaign.
UA_CampToCellAttr This table is a mapping of cell custom attributes to
Campaign. The AttributeIDs in that table are all of the
cell attributes. This table is populated only in campaigns
created in HCL Plan.
UA_CampToOffer This table stores top-down defined relationships between a
campaign and its related offers (specified by the user from
the Campaign summary page by clicking on "Add/Remove
Offers" link). This can be a many-to-many mapping. Bottom-
up offers (offers used in a flowchart of the campaign) are
not stored in this table.
UA_CampToSegment This table stores top-down defined relationships between a
campaign and its related segments (specified by the user
from the Campaign summary page by clicking on "Add/
Remove Segments" link). This can be a many-to-many
mapping. Bottom-up segments (strategic segments used in
a flowchart of the campaign) are not stored in this table.
UA_Flowchart This table stores information for all flowcharts. It has one
row for each flowchart in the system and is also used for
reporting on the running flowcharts (status) in the system.
UA_TargetCells This table stores information on target cells created
in all flowcharts. Target cells are defined as cells that
are attached to an output process (Mail List, Call List,
Recommend, eMessage, Snapshot, or Optimize). It
stores meta data information (name, code), source info
(campaign, flowchart and cell IDs), treatment data (list
of assigned offers/offer lists and whether it is a control
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 75
Table name Description
cell), and whether the cell was created top-down in the
Target Cell Spreadsheet (TCS) or bottom-up from within a
flowchart.
UA_Treatment Stores all treatments (intersection of offer versions
to target cells at a point in time (run instance) and
related data. If multiple offers are assigned to a cell,
there are multiple rows in the treatment table (one
treatment for each offer version given to the cell). If offer
personalization is used, a treatment is created for each
unique permutation of offer attributes (offer version) used
(and HasDetailHistory=1 and contact information is stored
in a separate table, UA_DtlContactHistory). This data is
populated during a production run of a CSP only when
logging is enabled.
UA_OptimizeProcess An entry in this table represents a single Optimize process
box as seen in Campaign flowcharts.
UA_AnnotationInfo
This table contains data for annotations that are created and edited by users. One row is
written this table each time a new annotation is created or updated and the flowchart is
saved. A maximum of one annotation is allowed for each process box.
Table 10. UA_AnnotationInfo field descriptions
Field Name Type Null? Description Length
Additional
Attributes
FlowchartID BIGINT NOT
NULL
Represents a globally
unique, system-
generated identifier
19 Is Primary Key?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 76
Field Name Type Null? Description Length
Additional
Attributes
of the flowchart in
which the annotation
is created. FlowchartID
forms part of the
composite primary key
for this table.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
AnchorID BIGINT NOT
NULL
Represents unique
in Flowchart scope,
system-generated
identifier of an anchor
(an object within
flowchart which owns
annotation). AnchorID
forms part of the
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 77
Field Name Type Null? Description Length
Additional
Attributes
composite primary
key for this table.
Only processes are
supported as anchors.
Valid Values:
Flowchart level unique
positive integer.
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
AnchorType INTEGER NOT
NULL
Represents type of
anchor (an object
within flowchart which
owns annotation).
AnchorType forms
part of the composite
primary key for this
table. Only processes
are supported as
anchors.
Valid Values: 1
10 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 78
Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
CreationDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 79
Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? No
Configuration?
No
CreatedBy INTEGER NULL Platform UserId of the
user who created the
object.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 80
Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
LastUpdated TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreationDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
10 Is Primary Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 81
Field Name Type Null? Description Length
Additional
Attributes
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
X INTEGER NULL X coordinate of the
annotation location in
flowchart. Note: Even
though it is saved it is
not used currently.
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 82
Field Name Type Null? Description Length
Additional
Attributes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Y INTEGER NULL Y coordinate of the
annotation location in
flowchart. Note: Even
though it is saved it is
not used currently.
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 83
Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
IsVisible INTEGER NULL Visibility flag for the
annotation.
Valid Values: 0 and 1
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
No
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Content VARCHAR NULL User entered
annotation content
(text)
Valid Values: Any
text characters minus
standard disallowed
special characters in
text.
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
UA_CampAttribute
This table stores the values of the campaign custom attributes for each campaign.
Table 11. UA_CampAttribute field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CampaignID BIGINT NOT
NULL
The CampaignID of the
campaign for whom
this attribute value is
associated.
Valid Values: Any
valid CampaignID in
UA_Campaign table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
AttributeID BIGINT NOT
NULL
The AttributeID of the
campaign attribute
whose value is being
stored
Valid Values: Any
valid AttributeID in
UA_AttributeDef table
where ObjectType =
campaign
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
StringValue VARCHAR NULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: For
free-form text
(UA_AttributeDef.EnumType
= 0) or modifiable
drop-down list
(UA_AttributeDef.EnumType
= 2), any text
characters minus
standard disallowed
special characters
in text. For fixed
drop-down list
(UA_AttributeDef.EnumType
= 1), this value
must be one of the
values stored in
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
UA_EnumAttrValues
for the AttributeID.
NumberValue DOUBLE NULL Valid Values: Valid
numeric value
53 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DatetimeValue TIMESTAMPNULL Valid Values: Valid
datetime
23,3 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
Table 12. UA_CampAttribute parent tables
Table name Description
UA_Campaign This table contains campaign metadata provided by the
user and basic run information. One row is written this table
each time a new campaign is created and saved. Related
tables (UA_CampToSegment, UA_CampToOffer, and
UA_Flowchart) are not updated until those relationships/
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 90
Table name Description
links or objects are created. That is, a UA_Flowchart record
is created only when a new flowchart is added to the
campaign. The UA_CampaignExtAttr is populated at the
same time with any campaign custom attribute values.
UA_AttributeDef The UA_AttributeDef table contains the definitions
of both system and custom attributes for offers and
cells (campaign custom attributes are stored in the
UA_CampAttribute table). System-defined attributes have
the field SystemDefined=1. Offers (OfferTemplates, Offers,
OfferHistory) and Cells use these attribute definitions. This
table is written to when the Save button is invoked from the
Custom attribute definition page. Each attribute creates
one row in this table, identified by the unique ID AttributeID.
After an attribute is initially created, some fields like the
AttributeType and Length fields cannot be modified (see
individual fields for further info).
UA_CampToCellAttr
This table is a mapping of cell custom attributes to Campaign. The AttributeIDs in that table
are all of the cell attributes. This table is populated only in campaigns created in HCL Plan.
Table 13. UA_CampToCellAttr field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CampaignID BIGINT NOT
NULL
CampaignID for the
campaign that is
associated with the
AttributeID.
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
valid CampaignID in
UA_Campaign table
where CreatorFlag = 1
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
AttributeID BIGINT NOT
NULL
AttributeID for the
cell attribute that
is associated with
the campaignID.
(These relationships
are defined by the
campaign project
template created in
HCL Plan.)
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
valid AttributeID in
UA_AttributeDef table
where ObjectType =
cell
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 14. UA_CampToCellAttr parent tables
Table name Description
UA_Campaign This table contains campaign metadata provided by the
user and basic run information. One row is written this table
each time a new campaign is created and saved. Related
tables (UA_CampToSegment, UA_CampToOffer, and
UA_Flowchart) are not updated until those relationships/
links or objects are created. That is, a UA_Flowchart record
is created only when a new flowchart is added to the
campaign. The UA_CampaignExtAttr is populated at the
same time with any campaign custom attribute values.
UA_AttributeDef The UA_AttributeDef table contains the definitions
of both system and custom attributes for offers and
cells (campaign custom attributes are stored in the
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Table name Description
UA_CampAttribute table). System-defined attributes have
the field SystemDefined=1. Offers (OfferTemplates, Offers,
OfferHistory) and Cells use these attribute definitions. This
table is written to when the Save button is invoked from the
Custom attribute definition page. Each attribute creates
one row in this table, identified by the unique ID AttributeID.
After an attribute is initially created, some fields like the
AttributeType and Length fields cannot be modified (see
individual fields for further info).
UA_CampToOffer
This table stores top-down defined relationships between a campaign and its related offers
(specified by the user from the Campaign summary page by clicking on "Add/Remove
Offers" link). This can be a many-to-many mapping. Bottom-up offers (offers used in a
flowchart of the campaign) are not stored in this table.
Table 15. UA_CampToOffer field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferID BIGINT NOT
NULL
OfferID for the offer
that is associated
with the campaignID.
User selects offers
or offer lists from the
offer tree hierarchy.
Campaign resolves
any offer lists or offer
names to OfferIDs
and stores these
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
automatically. Retired
offers cannot be
selected, but if an offer
is subsequently retired
after association with
a campaign, it will
be displayed with a
"(retired)" indicator.
Valid Values: Any
valid OfferID value in
UA_Offer
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CampaignID BIGINT NOT
NULL
CampaignID for the
campaign that is
associated with the
OfferID. This is always
the ID of the current
campaign (the one
who's campaign
summary page is
used to access "Add/
Remove Offers" link).
Valid Values: Any valid
CampaignID from the
UA_Campaign table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Table 16. UA_CampToOffer parent tables
Table name Description
UA_Offer This table stores basic information about offers. All offer
attributes are now stored in UA_OfferAttribute table. Each
offer is associated with the Offer Template that was used
to create the offer. During offer creation, the creator can
change the values for the static attributes and default
values for the parameterized attributes. Actual values of
the parameterized attributes are assigned at the flowchart
design time or at the flowchart run time.
UA_Campaign This table contains campaign metadata provided by the
user and basic run information. One row is written this table
each time a new campaign is created and saved. Related
tables (UA_CampToSegment, UA_CampToOffer, and
UA_Flowchart) are not updated until those relationships/
links or objects are created. That is, a UA_Flowchart record
is created only when a new flowchart is added to the
campaign. The UA_CampaignExtAttr is populated at the
same time with any campaign custom attribute values.
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UA_CampToSegment
This table stores top-down defined relationships between a campaign and its related
segments (specified by the user from the Campaign summary page by clicking on "Add/
Remove Segments" link). This can be a many-to-many mapping. Bottom-up segments
(strategic segments used in a flowchart of the campaign) are not stored in this table.
Table 17. UA_CampToSegment field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CampaignID BIGINT NOT
NULL
CampaignID for the
campaign that is
associated with the
SegmentID. This is
always the ID of the
current campaign (the
one who's campaign
summary page is
used to access "Add/
Remove Segments"
link).
Valid Values: Any valid
CampaignID from the
UA_Campaign table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 97
Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
SegmentID BIGINT NOT
NULL
SegmentID for the
strategic segment
that is associated
with the CampaignID.
User selects segments
from the segment tree
hierarchy. AC stores
the SegmentIDs for
these automatically.
**Inactive segments
(ActiveFlag = 0) cannot
be selected. Any
inactive segment
no longer appears
on the campaign
summary page of any
campaign to which it
was associated.
Valid Values: Any valid
SegmentID from the
UA_Segment table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Table 18. UA_CampToSegment parent tables
Table name Description
UA_Campaign This table contains campaign metadata provided by the
user and basic run information. One row is written this table
each time a new campaign is created and saved. Related
tables (UA_CampToSegment, UA_CampToOffer, and
UA_Flowchart) are not updated until those relationships/
links or objects are created. That is, a UA_Flowchart record
is created only when a new flowchart is added to the
campaign. The UA_CampaignExtAttr is populated at the
same time with any campaign custom attribute values.
UA_CCRunLog
This table logs each time a flowchart is run in production (not populated by test runs),
providing a flowchart run history. A unique RunID is generated on each new flowchart
run (but not for run branch/process). It records the start/end datetime and who ran the
flowchart.
Table 19. UA_CCRunLog field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RunID BIGINT NOT
NULL
Globally unique
identifier generated
every time a flowchart
is run (generated
from IDsbyType) for
batch flowcharts.
Incremented for saved
change for interactive
flowcharts.
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
FlowchartID BIGINT NOT
NULL
Foeign key ID of the
flowchart that has
been run.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
imported from another
system using sesutil).
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
RemoteUserName VARCHAR NULL Valid Values: Any valid
user name from Unica
Platform **If user
name is subsequently
changed in Platform,
this value may not
exist in Unica Platform
or may reference an
incorrect user.
32 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
No
LocalUserName VARCHAR NULL Username of the OS
user (configured static
user) that was used to
run the flowchart
32 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
RunStartTime TIMESTAMPNULL System date that the
flowchart run was
started.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
RunEndTime TIMESTAMPNULL System date that the
flowchart run stopped.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
RunStatus VARCHAR NULL Status of the flowchart
run. "Run Succeeded"
means the flowchart
completed without
any errors, "Run
Failed" means that the
flowchart completed
with one or more
errors, "Running"
indicates the flowchart
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
is currently running,
and "Inactive" means
the flowchart has
never been run.
Valid Values: "Run
Succeeded", "Run
Failed", "Running",
"Inactive"
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
RunBy BIGINT NULL Unica Platform user ID
for the user who ran
the flowchart.
Valid Values: Valid
UserID in Platform
**Value may be invalid
if Platform user is
subsequently deleted.
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
RunType INTEGER NOT
NULL
Foreign key ID for a
Campaign session run
type
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
10 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
Table 20. UA_CCRunLog parent tables
Table name Description
UA_SesnRunType This enumerates the Campaign session run types
(excluding test mode)
Table 21. UA_CCRunLog child tables
Table name Description
UA_Treatment Stores all treatments (intersection of offer versions
to target cells at a point in time (run instance) and
related data. If multiple offers are assigned to a cell,
there are multiple rows in the treatment table (one
treatment for each offer version given to the cell). If offer
personalization is used, a treatment is created for each
unique permutation of offer attributes (offer version) used
(and HasDetailHistory=1 and contact information is stored
in a separate table, UA_DtlContactHistory). This data is
populated during a production run of a CSP only when
logging is enabled.
UA_RunResult
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UA_CellAttribute
This table stores the custom cell attribute values for a particular cell. These values are data-
entered by the user in the Target Cell Spreadsheet (TCS). Only one of the fields (StringValue,
NumberValue, DatetimeValue) is populated for any given row, depending on the data type of
the custom attribute (as specified in UA_AttributeDef). Attributes are displayed in the target
cell spreadsheet in AttributeID order.
Table 22. UA_CellAttribute field descriptions
Field Name Type Null? Description Length
Additional
Attributes
AttributeID BIGINT NOT
NULL
The AttributeID for
the custom cell
attribute for which
a value is entered
for a particular cell
(specified by CellID).
UA_AttributeDef.ObjectType
must = 11 (TargetCell)
for all AttributeIDs in
this table.
Valid Values:
Valid AttributeID in
UA_AttributeDef
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
CellID BIGINT NOT
NULL
The cell ID for which
the attribute ID is being
stored.
Valid Values: Valid
CellID value from
UA_TargetCells
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 109
Field Name Type Null? Description Length
Additional
Attributes
StringValue VARCHAR NULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: For
free-form text
(UA_AttributeDef.EnumType
= 0) or modifiable
drop-down list
(UA_AttributeDef.EnumType
= 2), any text
characters minus
standard disallowed
special characters
in text. For fixed
drop-down list
(UA_AttributeDef.EnumType
= 1), this value
must be one of the
values stored in
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 110
Field Name Type Null? Description Length
Additional
Attributes
UA_EnumAttrValues
for the AttributeID.
NumberValue DOUBLE NULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: Valid
numeric value
53 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DatetimeValue TIMESTAMPNULL Only one of these 3
fields, String Value,
NumberValue, or
23,3 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: Valid
datetime
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
Table 23. UA_CellAttribute parent tables
Table name Description
UA_TargetCells This table stores information on target cells created
in all flowcharts. Target cells are defined as cells that
are attached to an output process (Mail List, Call List,
Recommend, eMessage, Snapshot, or Optimize). It
stores meta data information (name, code), source info
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 112
Table name Description
(campaign, flowchart and cell IDs), treatment data (list
of assigned offers/offer lists and whether it is a control
cell), and whether the cell was created top-down in the
Target Cell Spreadsheet (TCS) or bottom-up from within a
flowchart.
UA_AttributeDef The UA_AttributeDef table contains the definitions
of both system and custom attributes for offers and
cells (campaign custom attributes are stored in the
UA_CampAttribute table). System-defined attributes have
the field SystemDefined=1. Offers (OfferTemplates, Offers,
OfferHistory) and Cells use these attribute definitions. This
table is written to when the Save button is invoked from the
Custom attribute definition page. Each attribute creates
one row in this table, identified by the unique ID AttributeID.
After an attribute is initially created, some fields like the
AttributeType and Length fields cannot be modified (see
individual fields for further info).
UA_ContactHistory
User-created table that stores the required contact fields (AudienceID, CellID, PackageID,
ContactDateTime, ContactStatusID, and so forth) plus any user-defined additionally tracked
fields. There is a separate table for each audience level. Rows in this table are written if
the CSP logging table has "Log to contact history tables" enabled. This table captures
cell membership information and identifies cells treated in the same CSP by packageID
(all contacts made to the same audience entity in the same CSP is part of the same
"package", which represents an interruption). Both target cells and hold-out controls are
written to contact history (CH). Existing entries in this table can be updated (ContactStatus,
UpdateDateTime, and user-defined fields) using the Track process. The Track process
cannot create new rows in this table. This table is required for tracking contacts. This is also
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 113
used by Unica Optimize (ACO) for applying optimization to contacts. This "base" contact
history table is populated simultaneously with the UA_Treatment, UA_OfferHistory, and
UA_OfferHistAttrib tables (together all of these tables make up "contact history"). None of
these tables are written if log to contact history is not enabled in a CSP.
Table 24. UA_ContactHistory field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CustomerID BIGINT NOT
NULL
This field represents
the audience level
(which may comprise
one or more fields).
These fields are
automatically output
based on the current
incoming audience
level of the input
cell(s).
Valid Values: Any valid
audience ID
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
CellID BIGINT NOT
NULL
Campaign
automatically
populates the CellID
of the incoming cell in
which the audienceID
belongs. If the same
audienceID is a
member of multiple
cells, that audienceID
has one row in this
table for each cell
in which they are a
member.
Valid Values: Any
valid CellID in
UA_TargetCells
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
PackageID BIGINT NOT
NULL
This is a globally
unique ID that ties
together multiple
cells treated in the
same CSP and
represents the concept
19 Is Primary Key?
Yes
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
of a package (or
interruption). It is up
to the user to ensure
all offers used in a
single CSP are on
the same channel
(no enforcement);
otherwise
PackageID doesn't
correctly represent
"interruptions" to
the audience ID.
PackageID is based
on ProcessID and
RunID. A new package
ID is generated for
each flowchart run,
branch run or process
run. The package ID
does not change for
a test flowchart run,
test branch run or test
process run.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
ContactDateTime TIMESTAMPNULL The datetime when
the communication
is expected to reach
the audience ID (e.g.,
the in-home date
for direct mail). The
default value is the
CSP run datetime, but
this value can be set
by the user in the CSP
(Contact Date field
under "More Options"
on Logging tab). It is
a constant value for
all offers given in a
single CSP (as it must
represent a single
interruption).
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
UpdateDateTime TIMESTAMPNULL This field contains
the most recent
datetime that this
row was updated by
the Track process
(typically to update
the ContactStatusID);
same as
CreateDateTime for
initial row creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
Yes
ContactStatusID BIGINT NULL The ContactStatusID
value indicates the
status of the contact
for the audience ID.
Contact statuses
are customizable by
19 Is Primary Key?
No
Is Foreign Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
the implementation,
and default values
are shipped in the
UA_ContactStatus
table. The default
contact status (one
value for all CSP
types) is specified by
UA_ContactStatus.IsDefault
=1.
Valid Values: Valid
ContactStatusID in
UA_ContactStatus
table
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
No
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
Yes
DateID BIGINT NULL Date ID representing
the date information
from the UA_Date table
Valid Values: Valid
DateID from UA_Date
table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
TimeID BIGINT NULL Time ID information
from the UA_Time
table
Valid Values: Valid
TimeID from the
UA_Time table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
UserDefinedFields CHAR NULL This is a placeholder
for one or more user-
defined columns in
this table (additionally
tracked fields).
These fields can be
populated from a CSP
or Track process using
"More Options" on the
logging tab.
Valid Values: Any
value accepted by the
DB based on data type
18 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
No
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
No
ValueBefore BIGINT NULL Additional field used
for CH-RH tracking and
reports
Valid Values:
According to the
datataype
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 122
Field Name Type Null? Description Length
Additional
Attributes
UsageBefore BIGINT NULL Additional field used
for CH-RH tracking and
reports
Valid Values:
According to the data
type
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
Table 25. UA_ContactHistory parent tables
Table name Description
UA_Time This table holds time information identifying information
about the hours and minutes for a particular time. It is used
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 123
Table name Description
to faciliate reporting. This table must be populated as part
of the implementation setup.
UA_ContactStatus This table contains the valid contact statuses (defined at
implementation time) that can be used to log to contact
history. There must be one row designated as the default
contact status (IsDefault = 1). There is no GUI for creating,
viewing, or updating contact statuses. These must be
maintained directly in the system table.
UA_Calendar This table holds calendar information identifying
information about calendar quarters, days of the week,
first and last days of the week, etc. It is used to facilitate
reporting over time. It is expected that this table will be
customized by customers during implementation. It is the
responsibility of the implementation to ensure that dates
referenced in Contact history are contained in the time span
covered by this table.
UA_ContactStatus
This table contains the valid contact statuses (defined at implementation time) that can
be used to log to contact history. There must be one row designated as the default contact
status (IsDefault = 1). There is no GUI for creating, viewing, or updating contact statuses.
These must be maintained directly in the system table.
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Table 26. UA_ContactStatus field descriptions
Field Name Type Null? Description Length
Additional
Attributes
ContactStatusID BIGINT NOT
NULL
System-generated
unique ID representing
the contact status.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Name VARCHAR NULL User-provided unique
name identifying the
contact status.
64 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
text characters,
minus standard
disallowed special
name characters. The
following values are
pre-defined (additional
values can be added):
Campaign Send,
Delivered, Undelivered,
Control.
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Description VARCHAR NULL Optional descriptive
text describing the
contact status. **Not
currently used/
displayed anywhere to
the end-user
Valid Values: Any
text characters minus
standard disallowed
512 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
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Field Name Type Null? Description Length
Additional
Attributes
special characters in
text
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ContactStatusCode VARCHAR NULL Code that can be used
for entering a contact
status value in a CSP
or Track process.
Valid Values: Any
valid string (best
practice is to use only
A-Z and 0-9). The
following values are
pre-defined (additional
values can be added):
CSD, DLV, UNDLV,
CTRL. These values
correspond to the
pre-defined response
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
types in the Name
field (CSD=Campaign
Send, DLV=Delivered,
UNDLV=Undelivered,
CTRL=Control).
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CountsAsContact INTEGER NULL Specifies whether this
contact status counts
as a contact to the
recipient; used for
reporting and by Unica
Optimize to manage
contact fatigue.
Valid Values: 0=Does
NOT count as a
successful contact.
1=Counts as a
successful contact.
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
Defaults INTEGER NULL Exactly one row in the
UA_ContactStatus
table must have a
value of 1 and exactly
one row must have
a value of 2 (for
controls). The rest
must have values of 0.
The row with value 1
is used as the default
contact status written
by CSPs and the Track
process (can be user
overridden). The row
with value 2 is used
as the default contact
status for controls.
Valid Values: 0 = not
default, 1 = default, 2 =
default contact status
for controls
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 129
Table 27. UA_ContactStatus child tables
Table name Description
UA_ContactHistory User-created table that stores the required contact
fields (AudienceID, CellID, PackageID, ContactDateTime,
ContactStatusID, and so forth) plus any user-defined
additionally tracked fields. There is a separate table for
each audience level. Rows in this table are written if the
CSP logging table has "Log to contact history tables"
enabled. This table captures cell membership information
and identifies cells treated in the same CSP by packageID
(all contacts made to the same audience entity in the same
CSP is part of the same "package", which represents an
interruption). Both target cells and hold-out controls are
written to contact history (CH). Existing entries in this table
can be updated (ContactStatus, UpdateDateTime, and user-
defined fields) using the Track process. The Track process
cannot create new rows in this table. This table is required
for tracking contacts. This is also used by Unica Optimize
(ACO) for applying optimization to contacts. This "base"
contact history table is populated simultaneously with the
UA_Treatment, UA_OfferHistory, and UA_OfferHistAttrib
tables (together all of these tables make up "contact
history"). None of these tables are written if log to contact
history is not enabled in a CSP.
UA_DtlContactHist This table stores exactly which audience IDs received which
offer versions in the offer personalization (sub-cell) case
where not all individuals in the same cell receive exactly the
same offers. They may receive a different # of offers and/
or different offer versions. This table has rows written to it
only when UA_Treatment.HasDetailHistory = 1.
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UA_CustomMacros
This table stores custom macros for reuse across users and flowcharts. It stores the query
name, query (which can be raw SQL or Campaign macro language) and description. The
custom macro can take input parameters and return a data value with each audience ID.
Table 28. UA_CustomMacros field descriptions
Field Name Type Null? Description Length
Additional
Attributes
FolderID BIGINT NOT
NULL
Folder ID for the folder
where the custom
macro is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
Name VARCHAR NOT
NULL
Name of the macro;
must be globally
unique. If the custom
macro requires input
parameters, they must
be comma-separated
and listed inside
parentheses. E.g.,
"MySumGroupBy(id,
table, field)"
Valid Values: Any
text characters,
minus standard
disallowed special
name characters for
Campaign expression
names
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional description of
custom macro in the
first row of a specific
1024 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
derived field; contains
an index number
(2-n) only when the
predicateexpr exceeds
the field length and is
stored across multiple
rows.
Valid Values: Any
text characters minus
standard disallowed
special characters
in text OR number 2
through N
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Expression VARCHAR NULL Text representing the
macro expression.
Variable names must
be enclosed in angle
brackets. E.g., "Select
<id>, sum(<field>) from
table <table> group by
<id>"
2000 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 133
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
valid SQL or Campaign
language expression
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ExpressionType INTEGER NULL Type of expression
(specified by the user
when creating the
custom macro). The
expression can be an
Campaign language
expression that returns
a list of audience IDs
to be match-merged,
a raw SQL expression
returning an ID list, a
raw SQL expression
that returns paired IDs
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 134
Field Name Type Null? Description Length
Additional
Attributes
and a value (text or
numeric), or a raw SQL
fragment (just pasted
in as text substitution).
Valid Values:
0=Affinium, 1=SQL
List, 2=SQL Value
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DataSrcName VARCHAR NULL Name of datasource.
This field is not
populated if you
are using an
"Affinium" (Campaign)
expression type.
Configured data
source names are
displayed to the user
for selection.
Valid Values:
Valid data source
name, configured in
dbconfig.lis
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DataVarType INTEGER NULL Whether a returned
data value in a raw
SQL expression is
a numeric or string
data type. Required if
ExpressionType = 2.
Valid Values:
7=Numeric, 8=Text
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
DataVarNBytes INTEGER NULL The length of the
returned data value
in bytes. Required if
ExpressionType = 2.
Valid Values: Positive
integer
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Date and time when
the custom macro is
created.
23,3 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
datetime
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Unica Platform UserId
of the user who
created the macro.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Unica Platform user ID
for the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Unica Platform users
are allowed to access
this object. The
security policy for the
object is automatically
set to the security
policy of the folder
in which the object
resides if the object
is created in a folder
(cannot be changed by
the user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from
the Unica Platform
usm_policy table.
Configuration?
No
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 29. UA_CustomMacros parent tables
Table name Description
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
UA_DerivedField
This table stores derived fields for reuse across users and flowcharts. It stores the name,
definition, and description. New derived fields created within the campaign are stored in
this table by using the Create Derived Field window. Long predicate expressions may span
multiple rows using the Description field as a numeric index to stitch together the multiple
rows.
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Table 30. UA_DerivedField field descriptions
Field Name Type Null? Description Length
Additional
Attributes
FolderID BIGINT NOT
NULL
Folder ID for the
folder where the
object is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Name VARCHAR NOT
NULL
Name of the derived
field; must be unique
within the folder in
which it is stored.
255 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
text characters,
minus standard
disallowed special
name characters for
Campaign expression
names.
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional description
of derived field in the
first row of a specific
derived field; contains
an index number
(2-n) only when the
predicateexpr exceeds
the field length and is
stored across multiple
rows.
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
text characters minus
standard disallowed
special characters
in text OR number 2
through N
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
predicateexpr VARCHAR NULL The Campaign
language expression
definition of the
derived field.
Valid Values:
Allowed characters
in Campaign macro
expressions.
2000 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Date and time when
the derived field is
created
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Unica Platform UserID
of the user who
created the derived
field.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
Platform UserID
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
policy for the object
is automatically set
to the security policy
of the folder in which
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
the object resides if
the object is created
in a folder (cannot
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from the
usm_policy table in
Unica Platform.
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 31. UA_DerivedField parent tables
Table name Description
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
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Table name Description
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
UA_DtlContactHist
This table stores exactly which audience IDs received which offer versions in the offer
personalization (sub-cell) case where not all individuals in the same cell receive exactly the
same offers. They may receive a different # of offers and/or different offer versions. This
table has rows written to it only when UA_Treatment.HasDetailHistory = 1.
Table 32. UA_DtlContactHist field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CustomerID BIGINT NOT
NULL
This field represents
the audience level
(which may comprise
one or more fields).
These fields are
automatically output
based on the current
incoming audience
level of the input
cell(s).
Valid Values: Any valid
audience ID
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
TreatmentInstID BIGINT NOT
NULL
Treatment instance ID
identifying the specific
offer version and run
instance use for offer
personalization.
Valid Values: Any valid
TreatmentInstID in
UA_Treatment table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
ContactStatusID BIGINT NULL The ContactStatusID
value indicates the
status of the contact
for the audience ID.
Contact statuses
are customizable by
the implementation,
though default values
are shipped in the
UA_ContactStatus
table. **The default
contact status (one
value for all CSP
types) is specified by
UA_ContactStatus.IsDefault
=1.
Valid Values: Valid
ContactStatusID in
UA_ContactStatus
table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
No
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
Yes
ContactDateTime TIMESTAMPNULL This field represents
the datetime when
the communication
23,3 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
is expected to reach
the audience ID (e.g.,
the in-home date
for direct mail). The
default value is the
CSP run datetime, but
this value can be set
by the user in the CSP
(Contact Date field
under "More Options"
button on Logging
tab). It is a constant
value for all offers
given in a single CSP
(as it must represent a
single interruption).
Valid Values: Valid
datetime
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
UpdateDateTime TIMESTAMPNULL This field contains
the most recent
datetime that this
row was updated by
the Track process
(typically to update
the ContactStatusID);
same as
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
CreateDateTime for
initial row creation.
Valid Values: Valid
datetime
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
Yes
UserDefinedFields CHAR NULL This is a placeholder
for one or more user-
defined columns in
this table (additionally
tracked fields).
These fields can be
populated from a CSP
or Track process using
the "More Options"
button on the logging
tab.
18 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
value accepted by the
DB based on data type
User Entered?
Yes
Stored Create?
No
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
DateID BIGINT NOT
NULL
Date ID representing
the date information
from the UA_Date table
Valid Values: Valid
DateID from UA_Date
table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
TimeID BIGINT NOT
NULL
Time ID information
from the UA_Time
table
Valid Values: Valid
TimeID from the
UA_Time table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
ValueBefore BIGINT NULL Additional field used
for CH-RH tracking and
reports
Valid Values:
According to the data
type
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
UsageBefore BIGINT NULL Additional field used
for CH-RH tracking and
reports
19 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Accoring
to the data type
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
Table 33. UA_DtlContactHist parent tables
Table name Description
UA_Time This table holds time information identifying information
about the hours and minutes for a particular time. It is used
to faciliate reporting. This table must be populated as part
of the implementation setup.
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Table name Description
UA_ContactStatus This table contains the valid contact statuses (defined at
implementation time) that can be used to log to contact
history. There must be one row designated as the default
contact status (IsDefault = 1). There is no GUI for creating,
viewing, or updating contact statuses. These must be
maintained directly in the system table.
UA_Calendar This table holds calendar information identifying
information about calendar quarters, days of the week,
first and last days of the week, etc. It is used to facilitate
reporting over time. It is expected that this table will be
customized by customers during implementation. It is the
responsibility of the implementation to ensure that dates
referenced in Contact history are contained in the time span
covered by this table.
UA_EnumAttrValues
This table holds all the drop-down list (enumerated) data values for custom attributes where
UA_AttributeDef.EnumType = 1 or 2.
Table 34. UA_EnumAttrValues field descriptions
Field Name Type Null? Description Length
Additional
Attributes
AttributeID BIGINT NOT
NULL
The AttributeID to
which the value
belongs.
Valid Values: Any
valid AttributeID in
UA_AttributeDef
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional description of
the attribute value.
Valid Values: For
free-form text
(UA_AttributeDef.EnumType
= 0) or modifiable
drop-down list
(UA_AttributeDef.EnumType
= 2), any text
characters minus
standard disallowed
special characters
512 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
in text. For fixed
drop-down list
(UA_AttributeDef.EnumType
= 1), this value
must be one of the
values stored in
UA_EnumAttrValues
for the AttributeID.
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
StringValue VARCHAR NULL Only one of these 3
fields, StringValue,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
NumberValue DOUBLE NULL Only one of these 3
fields, StringValue,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: Valid
numeric value
53 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
DatetimeValue TIMESTAMPNULL Only one of these 3
fields, StringValue,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
isDefault INTEGER NULL Flag indicates if the
value is a default value
10 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
for attribue of type
Single Select
Valid Values: 0,1
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Table 35. UA_EnumAttrValues parent tables
Table name Description
UA_AttributeDef The UA_AttributeDef table contains the definitions
of both system and custom attributes for offers and
cells (campaign custom attributes are stored in the
UA_CampAttribute table). System-defined attributes have
the field SystemDefined=1. Offers (OfferTemplates, Offers,
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Table name Description
OfferHistory) and Cells use these attribute definitions. This
table is written to when the Save button is invoked from the
Custom attribute definition page. Each attribute creates
one row in this table, identified by the unique ID AttributeID.
After an attribute is initially created, some fields like the
AttributeType and Length fields cannot be modified (see
individual fields for further info).
UA_Flowchart
This table stores information for all flowcharts. It has one row for each flowchart in the
system and is also used for reporting on the running flowcharts (status) in the system.
Table 36. UA_Flowchart field descriptions
Field Name Type Null? Description Length
Additional
Attributes
FlowchartID BIGINT NOT
NULL
Unique identifier of
the flowchart. This
ID is assigned by
the system when a
flowchart is created.
Valid Values: Any
valid FlowchartID in
UA_Flowchart table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
TempFlag INTEGER NOT
NULL
Valid Values: 0 =
permanent row, 1 =
temporary row created
during flowchart edit
10 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
No
Name VARCHAR NULL Name of flowchart;
must be unique within
the campaign
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
Description VARCHAR NULL Optional description of
the flowchart.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
SessionID BIGINT NULL Session ID for
the session that
this flowchart is
associated with; this
is only populated
if the flowchart is
19 Is Primary Key?
No
Is Foreign Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
part of a session
(only SessionID or
CampaignID will be
populated for a single
row, not both).
Valid Values: Valid
SessionID from
UA_Session table
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
FlowchartType VARCHAR NULL The type of flowchart
(batch or real-time).
"Event Processing"
is an Interactive
flowchart and is
available only as an
option when creating
a flowchart only if
Campaign Interact is
installed.
32 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: "Batch",
"Event Processing"
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Status VARCHAR NULL Status of the
flowchart. This
specifies the
current state of the
flowchart, if it is
running (Running),
ran and succeeded
without any errors
(Run Succeeded),
ran and completed
with error(s) (Run
Failed), is waiting
to run (Schedule
process waiting) (Run
Pending), was paused
16 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
during a run (Run
Paused), or is not
running (Inactive).
Valid Values: "Run
Succeeded", "Run
Failed", "Running",
"Run Pending", "Run
Paused", "Inactive"
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform UserId of the
user who created the
flowchart.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
Platform UserID
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
LastRunStartDate TIMESTAMPNULL Server date and time
of the last time a run
for this flowchart was
started.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
LastRunEndDate TIMESTAMPNULL Server date and time
of the last time a run
for this flowchart
ended. This value is
NULL if never run.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
RunBy INTEGER NULL Platform user ID for
the user who last run
this flowchart. This
value is NULL if never
run.
Valid Values: Valid
UserID in Platform
**Value may be invalid
if Platform user is
subsequently deleted.
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
Yes
FileName VARCHAR NULL Name of the
server binary file
containing flowchart
configuration
and data (e.g.,
MyFlowchart.ses)
Valid Values: Valid
filename for operating
system
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
DataSources VARCHAR NULL List of all datasources
used in the flowchart.
Each datasource is
separated by a comma
(e.g., "datasource1,
datasource2,
datasource3"). This list
is used to obtain valid
logins to each data
source when opening
or running a flowchart.
For example, when a
user runs a campaign
(all flowcharts), the
list for each flowchart
can be merged, de-
duped and logins
prompted for if not
available from the
user's Platform profile.
Valid Values: Valid
data sources defined
in dbconfig.lis
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CampaignID BIGINT NULL Campaign ID for
the campaign that
this flowchart is
associated with; this
is only populated
if the flowchart is
19 Is Primary Key?
No
Is Foreign Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
part of a campaign
(only SessionID or
CampaignID will be
populated for a single
row, not both).
Valid Values: Valid
Campaign ID from
UA_Campaign table
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
policy for the object
is automatically set
to the security policy
of the folder in which
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
the object resides if
the object is created
in a folder (cannot
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from the
usm_policy table in
Unica Platform.
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 37. UA_Flowchart parent tables
Table name Description
UA_Session Stores information on sessions created in Campaign.
UA_Campaign This table contains campaign metadata provided by the
user and basic run information. One row is written this table
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Table name Description
each time a new campaign is created and saved. Related
tables (UA_CampToSegment, UA_CampToOffer, and
UA_Flowchart) are not updated until those relationships/
links or objects are created. That is, a UA_Flowchart record
is created only when a new flowchart is added to the
campaign. The UA_CampaignExtAttr is populated at the
same time with any campaign custom attribute values.
UA_FlowchartSeg
This table contains all of the relationships between segments and flowcharts. It will define
when a segment is created by a flowchart and/or when a segment is simply reference by
the flowchart. By having this table we can ensure that FK relationships are enforced at the
DB level.
Table 38. UA_FlowchartSeg field descriptions
Field Name Type Null? Description Length
Additional
Attributes
SegmentID BIGINT NOT
NULL
Unique identifier
of segment. This
ID is assigned by
the system when a
segment is created.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil)
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
FlowchartID BIGINT NOT
NULL
The flowchart ID that
references a particular
segment.
Valid Values: Any
valid FlowchartID in
UA_Flowchart table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? No
Configuration?
No
RefType INTEGER NOT
NULL
RefType ties the
UA_FlowchartSeg
table to the
UA_SegRefType
table. This column
defines how the
flowchart references
the segment. As
an example, some
flowcharts are the
creators of segments,
while others use
existing segments.
Batch flowcharts
always have the value
1 (creator). Unless
you have Interact
incorporated in your
environment, the
value will never be 2
(referencer) for batch
flowcharts. A value
10 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
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Field Name Type Null? Description Length
Additional
Attributes
of 2 is used only for
Interactive flowcharts.
Valid Values:
1=creator,
2=referencer
Configuration?
No
Table 39. UA_FlowchartSeg parent tables
Table name Description
UA_SegRefType A lookup table that is prepoluated with the valid references
types.
UA_Segment This table stores information on the strategic segments
created by the Create Seg process. It is populated when a
CreateSeg process is created and saved in a flowchart and
subsequently updated when the CreateSeg process is run.
A temporary copy of the row is created (with TempFlag=1)
when the flowchart containing the CreateSeg process box
is being edited or run.
UA_FlowchartTmpl
This table stores meta data for flowchart templates. It is populated when a user chooses
Tools->Stored Templates from the flowchart menu.
Table 40. UA_FlowchartTmpl field descriptions
Field Name Type Null? Description Length
Additional
Attributes
FolderID BIGINT NOT
NULL
Folder ID for the
folder where the
19 Is Primary Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
object is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Name VARCHAR NOT
NULL
Name of the flowchart
template; must be
unique within the
folder in which it is
stored.
Valid Values: Any
text characters,
minus standard
64 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
disallowed special
name characters
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional, free-form
description of the
flowchart template.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
FileName VARCHAR NULL Name of the server
binary file containing
the flowchart template
(e.g., MyTemplate.tpl)
Valid Values: Valid
filename for operating
system
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
Yes
CreateBy INTEGER NULL Platform user ID for
the user who created
the object.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
23,3 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
policy for the object
is automatically set
to the security policy
of the folder in which
the object resides if
the object is created
in a folder (cannot
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
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Field Name Type Null? Description Length
Additional
Attributes
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from the
usm_policy table in
Unica Platform.
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ACLID INTEGER NULL Reserved for future
use.
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 41. UA_FlowchartTmpl parent tables
Table name Description
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
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UA_Folder
This table contains the basic data for all internal folders for object storage in the system. A
new row is created each time a new folder is created for storing any of system object (e.g.,
campaign, session, offer, segment, custom macro, derived field, etc.).
Table 42. UA_Folder field descriptions
Field Name Type Null? Description Length
Additional
Attributes
FolderID BIGINT NOT
NULL
Unique identifier
of the folder. This
ID is assigned by
the system when
a new folder is
created. Folder
IDs start at either
100 or the value of
internalIDLowerLimit
config parameter,
whichever is higher.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
imported from another
system using sesutil)
Configuration?
No
Name VARCHAR NULL Name of the folder;
must be unique within
the parent folder.
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional description of
the folder.
1024 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ParentFolderID BIGINT NULL FolderID of the parent
folder. This field
is used to trace
backwards to get the
absolute path name
of the current folder.
Only the top-level
folder should have a
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
NULL in this field. User
chooses the parent
folder when creating a
folder.
Valid Values: Any
valid FolderID from
UA_Folder table
System
Generated? Yes
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ObjectType INTEGER NULL Type of system object
stored in this folder.
Valid Values:
1=Session,
2=Campaign,
3=Segment, 4=Offer,
5=Product, 6=Cube,
7=ACOSession,
8=CustomMacro,
9=DerivedField,
10=Trigger,
11=TargetCell
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform UserID of the
user who created the
folder
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Unica Platform user ID
for the user who last
updated the object;
10 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
policy for the object
is automatically set
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
to the security policy
of the folder in which
the object resides if
the object is created
in a folder (cannot
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from the
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
usm_policy table in
Unica Platform.
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
creatorFlag INTEGER NULL Used when Unica
Campaign-Unica Plan
offer integration is
10 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
enabled. Flag indicates
whether Offer is
created by Unica
Campaign or Unica
Plan.
Valid Values: 0,1,2,3
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
creatorObjectId BIGINT NULL Used in Unica
Campaign-Unica Plan
offer integration.
Field is used by Plan
to associate the
Campaign folder and
the Plan folder object.
Valid Values: Long
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Table 43. UA_Folder child tables
Table name Description
UA_Campaign This table contains campaign metadata provided by the
user and basic run information. One row is written this table
each time a new campaign is created and saved. Related
tables (UA_CampToSegment, UA_CampToOffer, and
UA_Flowchart) are not updated until those relationships/
links or objects are created. That is, a UA_Flowchart record
is created only when a new flowchart is added to the
campaign. The UA_CampaignExtAttr is populated at the
same time with any campaign custom attribute values.
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Table name Description
UA_CustomMacros This table stores custom macros for reuse across users
and flowcharts. It stores the query name, query (which
can be raw SQL or HCL Campaign macro language) and
description. The custom macro can take input parameters
and return a data value with each audience ID.
UA_DerivedField This table stores derived fields for reuse across users and
flowcharts. It stores the name, definition, and description.
New derived fields created within the campaign are stored
in this table by using the Create Derived Field window. Long
predicate expressions may span multiple rows using the
Description field as a numeric index to stitch together the
multiple rows.
UA_FlowchartTmpl This table stores meta data for flowchart templates. It is
populated when a user chooses Tools->Stored Templates
from the flowchart menu.
UA_Offer This table stores basic information about offers. All offer
attributes are now stored in UA_OfferAttribute table. Each
offer is associated with the Offer Template that was used
to create the offer. During offer creation, the creator can
change the values for the static attributes and default
values for the parameterized attributes. Actual values of
the parameterized attributes are assigned at the flowchart
design time or at the flowchart run time.
UA_OfferList This table stores both internal and user-created offer lists.
User-created offer lists can be static (fixed list of offers)
or smart (dynamic; based on a query). Internally generated
offer lists are used to group together the actual list of
offers assigned to a specific cell in a CSP when multiple
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Table name Description
offers are assigned. Internal offer lists may reference user-
created offer lists (only one level of nesting supported).
UA_Segment This table stores information on the strategic segments
created by the Create Seg process. It is populated when a
CreateSeg process is created and saved in a flowchart and
subsequently updated when the CreateSeg process is run.
A temporary copy of the row is created (with TempFlag=1)
when the flowchart containing the CreateSeg process box
is being edited or run.
UA_Session Stores information on sessions created in Unica Campaign.
UA_TableCatalog This table stores information on all table catalogs available
in Unica Campaign.
UA_Triggerlist This table stores a name, definition, and note for each
outbound trigger sent through the Schedule and Contact
processes. A trigger executes a command line, which can
be a batch file or a script.
UACO_OptSession An entry in this table represents a single Optimize session
with all of its metadata.
UA_IDSByType
This table contains the next valid ID for various object types (for the Primary key to be
used for a new row to be inserted in each table in the Unica Campaign system). These are
used by the system to generate globally unique IDs in the system and prevent the need for
uniqueness checking. This table maintains a counter for each type of the object (table).
Every time a new row is created, the current value of the counter is used for the primary key,
and the counter is incremented.
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Table 44. UA_IDSByType field descriptions
Field Name Type Null? Description Length
Additional
Attributes
TypeID BIGINT NOT
NULL
Unique identifier for
the specific type of
object.
Valid Values: 0-49 as
defined here: ID_Unica
CampaignID=0,
ID_ChannelID=1,
ID_CreativeID=2,
ID_CubeID=3,
ID_FlowchartID=4,
ID_FolderID=5,
ID_OfferID=6,
ID_OfferTrackID=7,
ID_ResponseID=8,
ID_SegmentID=9,
ID_SessionID=10,
ID_ACOSessionID=11,
ID_OptimizeID=12,
ID_ContactTrackID=13,
ID_ResponseTrackID=14,
ID_OfferGroupID=15,
ID_OfferHistoryID=16,
ID_RunID=17,
ID_TreatmentID=18,
ID_TargetCellID=19,
ID_OfferTemplateID=20,
ID_RuleID=21,
ID_OfferListId=22,
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
ID_AttributeDef=23,
ID_ResponseTypeID=24,
ID_ContactStatusID=25,
ID_PackageID=26,
ID_ResponsePackID=27,
ID_CriteriaID=28,
ID_OfferListResolveID=29,
ID_EmsgOutputList=30,
ID_ACI_RuleGroupID=31,
ID_ACI_RuleID=32,
ID_ACI_DeploymentID=33,
ID_ACI_CategoryID=34,
ID_ACI_MessageID=35,
ID_ACI_InteractionPointID
=36,
ID_ACI_ZoneID=37,
ID_ACI_
InteractiveChannelID
=38,
ID_ACI_StrategyID=39,
ID_ACI_PredicateID=40,
ID_EmsgPFMappingID=41,
ID_EmsgPFUseID=42,
ID_TmpTableID=43,
ID_ExRuleID=44,
ID_ACI_ConstraintID=45,
ID_ACI_LearningModelID
=46, ID_ACI_
LearningModelAttrID
=47,
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Field Name Type Null? Description Length
Additional
Attributes
ID_ACI_DepVersionID=48,
ID_ACI_EventActionID=49
NextID BIGINT NULL Next available ID for
the object.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
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UA_Initiatives
Holds names of marketing initiatives (populates Initiative field in the Campaign Summary
page).
Table 45. UA_Initiatives field descriptions
Field Name Type Null? Description Length
Additional
Attributes
InitiativeName VARCHAR NOT
NULL
Name of the initiative;
must be unique.
**There is currently
no GUI to enter these
values.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
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UA_Offer
This table stores basic information about offers. All offer attributes are now stored
in UA_OfferAttribute table. Each offer is associated with the Offer Template that was
used to create the offer. During offer creation, the creator can change the values for the
static attributes and default values for the parameterized attributes. Actual values of the
parameterized attributes are assigned at the flowchart design time or at the flowchart run
time.
Table 46. UA_Offer field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferID BIGINT NOT
NULL
Unique identifier of
the offer. This ID
is assigned by the
system when a new
offer is created.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
Name VARCHAR NOT
NULL
Name of the offer;
does not have to be
unique.
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
130 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
Description VARCHAR NULL Optional description of
offer.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
512 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform UserID of the
user who created the
Offer.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
NumberOfOfferCodes INTEGER NULL This field specifies
the number of parts in
the offer code (up to
a maximum of 5). The
OfferCodeX fields are
populated where X <=
this value (e.g., if the
NumberOfOfferCodes
= 2, then OfferCode1
and OfferCode2 fields
will be populated; the
remaining offer codes
3-5 will be NULL).
The offer code (all
N parts) should be
globally unique, though
any individual part is
not guaranteed to be
unique. **There is no
enforcement of global
uniqueness on save
(it is possible to have
duplicate offer codes
if users override these
values).
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 222
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: A whole
number between 1-5
OfferCode1 VARCHAR NOT
NULL
This is the first part
of the offer code and
is always populated.
A value is initially
generated by the
system matching the
specified offer code
format defined in
UA_OfferTemplate.OfferCode
1CodeFrmt. Users may
override this value
only if they have the
"Regenerate Offer
Codes" permission for
this offer.
Valid Values: Valid
string according to
UA_OfferTemplate.OfferCode
1CodeFrmt
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferCode2 VARCHAR NULL This is the first part
of the offer code
and is populated if
64 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
NumberOfOfferCodes
>=2. A value is initially
generated by the
system matching the
specified offer code
format defined in
UA_OfferTemplate.OfferCode
2CodeFrmt. The user
may override this value
only if they have the
"Regenerate Offer
Codes" permission for
this offer.
Valid Values: Valid
string according to
UA_OfferTemplate.OfferCode
2CodeFrmt
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferCode3 VARCHAR NULL This is the first part
of the offer code
and is populated if
NumberOfOfferCodes
>=3. A value is initially
generated by the
system matching the
specified offer code
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
format defined in
UA_OfferTemplate.OfferCode
3CodeFrmt. The user
may override this value
only if they have the
"Regenerate Offer
Codes" permission for
this offer.
Valid Values: Valid
string according to
UA_OfferTemplate.OfferCode
3CodeFrmt
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferCode4 VARCHAR NULL This is the first part
of the offer code
and is populated if
NumberOfOfferCodes
>=4. A value is initially
generated by the
system matching the
specified offer code
format defined in
UA_OfferTemplate.OfferCode
4CodeFrmt. The user
may override this value
only if they have the
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
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Field Name Type Null? Description Length
Additional
Attributes
"Regenerate Offer
Codes" permission for
this offer.
Valid Values: Valid
string according to
UA_OfferTemplate.OfferCode
4CodeFrmt
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferCode5 VARCHAR NULL This is the first part
of the offer code
and is populated if
NumberOfOfferCodes
=5. A value is initially
generated by the
system matching the
specified offer code
format defined in
UA_OfferTemplate.OfferCode
5CodeFrmt. The user
may override this value
only if they have the
"Regenerate Offer
Codes" permission for
this offer.
Valid Values: Valid
string according to
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
UA_OfferTemplate.OfferCode
5CodeFrmt
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferTemplID BIGINT NULL The OfferTemplID of
the offer template
used to generate this
offer (chosen by the
user when creating
the offer). This value
cannot be changed
once the offer has
been created.
Valid Values: Valid
OfferTemplID
value from
UA_OfferTemplate
table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
Retired INTEGER NULL Specifies whether an
offer has been "retired,"
which means it can
no longer be given out
in any campaigns/
flowcharts. Newly
created offers are
not retired by default.
Retired offers do not
appear for selection
when assigning offers.
The user can choose
to retire an offer at
any time. Offers that
cannot be deleted are
automatically retired
instead. **There is
no way in the GUI to
"unretire" an offer.
Valid Values: 0=active;
1=retired
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
FolderID BIGINT NULL Folder ID for the
folder where the
object is stored.
19 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EffectiveDateFlag INTEGER NULL Specifies whether the
first date when this
offer will be valid is
based on an absolute
date or whether it will
be the flowchart run
date.
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values:
0=Absolute date,
1=Flowchart run date
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
ExpirationDateFlag INTEGER NULL Specifies whether the
last date when this
offer will be valid is
based on an absolute
date or whether it
will be some duration
(# of days) after the
effective date.
Valid Values:
0=Absolute date,
1=Duration after
contact, 2=End of
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
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Field Name Type Null? Description Length
Additional
Attributes
month after contact
(not used)
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
policy for the object
is automatically set
to the security policy
of the folder in which
the object resides if
the object is created
in a folder (cannot
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 231
Field Name Type Null? Description Length
Additional
Attributes
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from the
usm_policy table in
Unica Platform.
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
DeleteLock INTEGER NOT
NULL
Valid Values: 0=not in
use, 1=locked/offer in
use
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
creatorFlag INTEGER NULL Number indicating
which Application
created the Offer
Valid Values: 0,1,2,3
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
creatorObjectId BIGINT NULL ID of the
corresponding
Object in the creator
Application
Valid Values: Long
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 235
Table 47. UA_Offer parent tables
Table name Description
UA_OfferTemplate This table contains one row for each offer template defined
in the system (these are used to create offers). For each
offer template, it defines the number of offer codes, their
formats, and the offer code generator; the treatment code
format and generator; and general offer template meta
data.
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
Table 48. UA_Offer child tables
Table name Description
UA_CampToOffer This table stores top-down defined relationships between a
campaign and its related offers (specified by the user from
the Campaign summary page by clicking on "Add/Remove
Offers" link). This can be a many-to-many mapping. Bottom-
up offers (offers used in a flowchart of the campaign) are
not stored in this table.
UA_OfferAttribute This table stores the values of the static attributes and
default values of the parameterized attributes associated
with an offer (system-generated and custom).
UA_OfferHistory This table stores all offer versions that have been given out
to customers. It determines if a particular combination of
parameterized offer attributes (offer version identified by
OfferHistoryID) for a given offer (offerID) has already been
created (using the CRC value). The UA_OfferHistory table
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 236
Table name Description
is populated only once for each unique offer version. If the
UA_OfferHistory table is already populated for an offer, it
will not be populated again if contact history is updated for
the same offer.
UA_OfferListMember This table stores the members of an offer list. For a user-
defined static offer list, this contains the list of OfferIDs
and their display order and is populated when the offer
list is saved. For a user-defined smart offer list, this table
contains the list of folders to which the smart query has
been scoped (if any). For an internal offer list, this tables
stores any referenced (nested) offer lists. The members
can be any of these: o an individual offer o an offerList o a
folder Each offer list member must be exactly one of the
above.
UA_OfferToProduct This table stores the information about the relationship
between offers and products, specified by the "Relevant
offers" field (required for an offer). It is only populated if
the user specifies a value for the Relevant Offers field of an
offer.
UA_ProductIndex This table stores the many-to-many relationship between
products and offers based on the ProductIDs that
match the "product query" associated with an offer
(from the Related Offers field). It is used to quickly
resolve the set of products associated with a particular
offer for response tracking without having to re-run
the UA_OfferToProduct.Condition query. This table is
periodically populated/updated by a java program, interval
configured in Unica Platform (list parameters).
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 237
Table name Description
UA_Treatment Stores all treatments (intersection of offer versions
to target cells at a point in time (run instance) and
related data. If multiple offers are assigned to a cell,
there are multiple rows in the treatment table (one
treatment for each offer version given to the cell). If offer
personalization is used, a treatment is created for each
unique permutation of offer attributes (offer version) used
(and HasDetailHistory=1 and contact information is stored
in a separate table, UA_DtlContactHistory). This data is
populated during a production run of a CSP only when
logging is enabled.
UACO_ROffer This table contains the set of offers that constrains the
given rule for the given subsection.
UACO_PCT0000000000 This is an example table, built per Optimize session, based
on the UACO_PCTBase table.
UACO_SesnOffer This table contributes to the definition of two items: the
score matrix and the "displayed offers" used in the session.
UA_OfferAttribute
This table stores the values of the static attributes and default values of the parameterized
attributes associated with an offer (system-generated and custom).
Table 49. UA_OfferAttribute field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferID BIGINT NOT
NULL
The OfferID of the offer
for whom this attribute
value is associated.
19 Is Primary Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any valid
OfferID in UA_Offer
table
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
AttributeID BIGINT NOT
NULL
The AttributeID of the
offer attribute whose
value is being stored
Valid Values: Any
valid AttributeID in
UA_AttributeDef table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
StringValue VARCHAR NULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 240
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: For
free-form text
(UA_AttributeDef.EnumType
= 0) or modifiable
drop-down list
(UA_AttributeDef.EnumType
= 2), any text
characters minus
standard disallowed
special characters
in text. For fixed
drop-down list
(UA_AttributeDef.EnumType
= 1), this value
must be one of the
values stored in
UA_EnumAttrValues
for the AttributeID.
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
NumberValue DOUBLE NULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
53 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
numeric value
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DatetimeValue TIMESTAMPNULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
Table 50. UA_OfferAttribute parent tables
Table name Description
UA_Offer This table stores basic information about offers. All offer
attributes are now stored in UA_OfferAttribute table. Each
offer is associated with the Offer Template that was used
to create the offer. During offer creation, the creator can
change the values for the static attributes and default
values for the parameterized attributes. Actual values of
the parameterized attributes are assigned at the flowchart
design time or at the flowchart run time.
UA_AttributeDef The UA_AttributeDef table contains the definitions
of both system and custom attributes for offers and
cells (campaign custom attributes are stored in the
UA_CampAttribute table). System-defined attributes have
the field SystemDefined=1. Offers (OfferTemplates, Offers,
OfferHistory) and Cells use these attribute definitions. This
table is written to when the Save button is invoked from the
Custom attribute definition page. Each attribute creates
one row in this table, identified by the unique ID AttributeID.
After an attribute is initially created, some fields like the
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Table name Description
AttributeType and Length fields cannot be modified (see
individual fields for further info).
UA_OfferHistAttrib
This table stores the actual values used for parameterized (only) offer attributes when
an offer is used (given out in a flowchart production run with logging to CH enabled). It is
populated at flowchart run time.
Table 51. UA_OfferHistAttrib field descriptions
Field Name Type Null? Description Length
Additional
Attributes
AttributeID BIGINT NOT
NULL
The AttributeID of the
offer attribute whose
value is being stored
Valid Values: Any
valid AttributeID in
UA_AttributeDef table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
OfferHistoryID BIGINT NOT
NULL
The Offer history
ID for which this
attribute value is being
stored (represents
the offer version or
unique permutation of
parameterized offer
attributes).
Valid Values: Any
valid OfferHistoryID in
UA_OfferHistory table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
StringValue VARCHAR NULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: For
free-form text
(UA_AttributeDef.EnumType
= 0) or modifiable
drop-down list
(UA_AttributeDef.EnumType
= 2), any text
characters minus
standard disallowed
special characters
in text. For fixed
drop-down list
(UA_AttributeDef.EnumType
= 1), this value
must be one of the
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
values stored in
UA_EnumAttrValues
for the AttributeID.
NumberValue DOUBLE NULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: Valid
numeric value
53 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
DatetimeValue TIMESTAMPNULL Only one of these 3
fields, String Value,
23,3 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: Valid
datetime
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
Table 52. UA_OfferHistAttrib parent tables
Table name Description
UA_OfferHistory This table stores all offer versions that have been given out
to customers. It determines if a particular combination of
parameterized offer attributes (offer version identified by
OfferHistoryID) for a given offer (offerID) has already been
created (using the CRC value). The UA_OfferHistory table
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Table name Description
is populated only once for each unique offer version. If the
UA_OfferHistory table is already populated for an offer, it
will not be populated again if contact history is updated for
the same offer.
UA_AttributeDef The UA_AttributeDef table contains the definitions
of both system and custom attributes for offers and
cells (campaign custom attributes are stored in the
UA_CampAttribute table). System-defined attributes have
the field SystemDefined=1. Offers (OfferTemplates, Offers,
OfferHistory) and Cells use these attribute definitions. This
table is written to when the Save button is invoked from the
Custom attribute definition page. Each attribute creates
one row in this table, identified by the unique ID AttributeID.
After an attribute is initially created, some fields like the
AttributeType and Length fields cannot be modified (see
individual fields for further info).
UA_OfferHistory
This table stores all offer versions that have been given out to customers. It determines
if a particular combination of parameterized offer attributes (offer version identified by
OfferHistoryID) for a given offer (offerID) has already been created (using the CRC value).
The UA_OfferHistory table is populated only once for each unique offer version. If the
UA_OfferHistory table is already populated for an offer, it will not be populated again if
contact history is updated for the same offer.
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Table 53. UA_OfferHistory field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferHistoryID BIGINT NOT
NULL
The OfferHistoryID
for the offer version
represented by the
CRC value.
Valid Values: Any valid
OfferHistoryID value
in UA_OfferHistAttrib
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
CRC BIGINT NULL A hashed CRC32
value created from the
parameterized offer
attributes; attempts
to uniquely identify
19 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
an offer version
(represented by
OfferHistoryID).
Valid Values: Any
bigint
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
OfferID BIGINT NULL The OfferID of the
offer being given out
for which an offer
version is generated
(this must be an offer
created from an offer
template with at least
one parameterized
offer attribute).
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any valid
OfferID in UA_Offer
table
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
Table 54. UA_OfferHistory parent tables
Table name Description
UA_Offer This table stores basic information about offers. All offer
attributes are now stored in UA_OfferAttribute table. Each
offer is associated with the Offer Template that was used
to create the offer. During offer creation, the creator can
change the values for the static attributes and default
values for the parameterized attributes. Actual values of
the parameterized attributes are assigned at the flowchart
design time or at the flowchart run time.
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Table 55. UA_OfferHistory child tables
Table name Description
UA_OfferHistAttrib This table stores the actual values used for parameterized
(only) offer attributes when an offer is used (given out in a
flowchart production run with logging to CH enabled). It is
populated at flowchart run time.
UA_Treatment Stores all treatments (intersection of offer versions
to target cells at a point in time (run instance) and
related data. If multiple offers are assigned to a cell,
there are multiple rows in the treatment table (one
treatment for each offer version given to the cell). If offer
personalization is used, a treatment is created for each
unique permutation of offer attributes (offer version) used
(and HasDetailHistory=1 and contact information is stored
in a separate table, UA_DtlContactHistory). This data is
populated during a production run of a CSP only when
logging is enabled.
UA_OfferList
This table stores both internal and user-created offer lists. User-created offer lists can be
static (fixed list of offers) or smart (dynamic; based on a query). Internally generated offer
lists are used to group together the actual list of offers assigned to a specific cell in a CSP
when multiple offers are assigned. Internal offer lists may reference user-created offer lists
(only one level of nesting supported).
Table 56. UA_OfferList field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferListID BIGINT NOT
NULL
Unique identifier for
the offer list generated
19 Is Primary Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
by the system when an
offer list is created.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Name VARCHAR NULL For user-created offer
lists, this is the user-
specified offer list
name, which must be
unique within the offer
folder. For internally
generated offer lists,
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
this value is "Internal
offer list".
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
System
Generated? Yes
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL For user-created
offer lists, this is
the optional user-
specified offer list
description. For
internally generated
offer lists, this value is
"Internal offer list".
Valid Values: Any
text characters minus
standard disallowed
512 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
special characters in
text
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferQuery VARCHAR NULL If OfferListType = 2
(dynamic), this field
contains the offer
query used to generate
the smart offer list.
Valid Values: Valid
query expression
2048 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferListType INTEGER NULL Specifies the type of
user-defined offer
list: static (fixed list
of offers) or smart/
dynamic (matching
offers generated by
resolving a query
based on offer
attributes) or whether
the offer list is an
internally generated
list used to group
together multiple
offers/offer lists
assigned to the same
cell in a CSP.
Valid Values: 1=Static,
2=Dynamic, 3=Internal
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
FolderID BIGINT NULL Folder ID for the
folder where the
object is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
MaxSize INTEGER NULL If OfferListType =
2 (dynamic), this
field specifies the
10 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
maximum number
of offers that can be
returned as a result
of running the offer
query. A value of 0
means an unlimited
number of offers can
be returned.
Valid Values: Non-
negative integer
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
IncludeSubFolders INTEGER NULL If OfferListType = 2
(dynamic), this field
specifies whether any
scoping of returned
offers based on folder
location(s) will include
subfolders or not. It is
not possible to include
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
subfolders for some
folders and not for
others.
Valid Values: 0=does
not include subfolders;
1=includes subfolders
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Retired INTEGER NULL Specifies whether
an offer list has
been "retired," which
means it can no
longer be given out
in any campaigns/
flowcharts. Newly
created offer lists
are not retired by
default. Retired offers
lists do not appear
for selection when
assigning offers. The
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
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Field Name Type Null? Description Length
Additional
Attributes
user can choose to
retire an offer list at
any time. **There is
no way in the GUI to
"unretire" an offer list.
Valid Values: 0=active;
1=retired
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform UserId of the
user who created the
list.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
10 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
policy for the object
is automatically set
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
to the security policy
of the folder in which
the object resides if
the object is created
in a folder (cannot
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any valid
PolicyID from Unica
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
Platform usm_policy
table
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
creatorFlag INTEGER NULL Used when Unica
Campaign and Unica
Plan offer integration
10 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
is enabled. Flag
indicates whether
Offer is created by
Unica Campaign or
Unica Plan.
Valid Values: 0,1,2,3
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
creatorObjectId BIGINT NULL Used in Unica
Campaign and Unica
Plan offer integration.
Field is used by Plan
to associate Unica
Campaign offerlist and
Unica Plan Offerlist
objects.
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Long System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Table 57. UA_OfferList parent tables
Table name Description
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
Table 58. UA_OfferList child tables
Table name Description
UA_OfferListMember This table stores the members of an offer list. For a user-
defined static offer list, this contains the list of OfferIDs
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Table name Description
and their display order and is populated when the offer
list is saved. For a user-defined smart offer list, this table
contains the list of folders to which the smart query has
been scoped (if any). For an internal offer list, this tables
stores any referenced (nested) offer lists. The members
can be any of these: o an individual offer o an offerList o a
folder Each offer list member must be exactly one of the
above.
UA_OfferListMember This table stores the members of an offer list. For a user-
defined static offer list, this contains the list of OfferIDs
and their display order and is populated when the offer
list is saved. For a user-defined smart offer list, this table
contains the list of folders to which the smart query has
been scoped (if any). For an internal offer list, this tables
stores any referenced (nested) offer lists. The members
can be any of these: o an individual offer o an offerList o a
folder Each offer list member must be exactly one of the
above.
UA_TargetCells This table stores information on target cells created
in all flowcharts. Target cells are defined as cells that
are attached to an output process (Mail List, Call List,
Recommend, eMessage, Snapshot, or Optimize). It
stores meta data information (name, code), source info
(campaign, flowchart and cell IDs), treatment data (list
of assigned offers/offer lists and whether it is a control
cell), and whether the cell was created top-down in the
Target Cell Spreadsheet (TCS) or bottom-up from within a
flowchart.
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Table name Description
UACO_ROfferList This table contains the set of offer lists that constrain the
given rule for the given subsection.
UA_OfferListMember
This table stores the members of an offer list. For a user-defined static offer list, this
contains the list of OfferIDs and their display order and is populated when the offer list is
saved. For a user-defined smart offer list, this table contains the list of folders to which
the smart query has been scoped (if any). For an internal offer list, this tables stores any
referenced (nested) offer lists. The members can be any of these: o an individual offer o an
offerList o a folder Each offer list member must be exactly one of the above.
Table 59. UA_OfferListMember field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferListID BIGINT NOT
NULL
Unique ID for the offer
list to which this row is
associated
Valid Values: Any
valid OfferListID in
UA_OfferList
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
NestedOfferListID BIGINT NULL This field can be
populated only if the
UA_OfferList.OfferListType
= 3 (internal list); it
contains an OfferListID
assigned to a cell
within a flowchart CSP.
It is populated on save
of the flowchart.
Valid Values: Any
valid OfferListID in
UA_OfferList
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
OfferID BIGINT NULL When
UA_OfferList.OfferListType
= 1 (static), this field
is populated with
the OfferIDs that
are members of the
static offer list. When
UA_OfferList.OfferListType
= 3 (internal), this field
contains any directly
assigned offers to
the cell (not those
appearing as part of a
user-created offer list).
This field is NULL for
UA_OfferList.OfferListType
= 2.
Valid Values: Any valid
OfferID in UA_Offer
table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
FolderID BIGINT NULL Folder ID for the
folder where the
object is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DisplayOrder INTEGER NULL This field specifies the
order in which offers
in a static offer list are
displayed to the user; it
is populated only when
UA_OfferList.OfferListType
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
= 1 (otherwise it is
NULL).
Valid Values: NULL
or positive integer
starting with one
and incrementing by
one for each OfferID
member of the same
OfferListID
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Table 60. UA_OfferListMember parent tables
Table name Description
UA_OfferList This table stores both internal and user-created offer lists.
User-created offer lists can be static (fixed list of offers)
or smart (dynamic; based on a query). Internally generated
offer lists are used to group together the actual list of
offers assigned to a specific cell in a CSP when multiple
offers are assigned. Internal offer lists may reference user-
created offer lists (only one level of nesting supported).
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Table name Description
UA_OfferList This table stores both internal and user-created offer lists.
User-created offer lists can be static (fixed list of offers)
or smart (dynamic; based on a query). Internally generated
offer lists are used to group together the actual list of
offers assigned to a specific cell in a CSP when multiple
offers are assigned. Internal offer lists may reference user-
created offer lists (only one level of nesting supported).
UA_Offer This table stores basic information about offers. All offer
attributes are now stored in UA_OfferAttribute table. Each
offer is associated with the Offer Template that was used
to create the offer. During offer creation, the creator can
change the values for the static attributes and default
values for the parameterized attributes. Actual values of
the parameterized attributes are assigned at the flowchart
design time or at the flowchart run time.
UA_OfferListRes
This table stores the offerIDs that a dynamic offer list resolves to at run-time.
Table 61. UA_OfferListRes field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OLResolveID BIGINT NOT
NULL
Unique ID for the this
row.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
and
internalIDUpperLimit
configuration
parameter values for
generated values
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
OfferListID BIGINT NOT
NULL
Specifies the
OfferListID that is
being resolved.
Valid Values: Any
valid OfferListID in the
UA_OfferList table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
OfferID BIGINT NOT
NULL
Lists an offer ID that
is in the specified
OfferListID.
Valid Values: Any valid
OfferID in the UA_Offer
table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
UA_OfferSuppression
The UA_OfferSuppression table contains rules for suppressing offers that are presented
to visitors during interactive sessions. Rules for suppressing offers are triggered by
acceptance or rejection events, by frequency of presentation, or by a rule's similarity to a
related rule that is also suppressed. This table also maintains the criteria for when Interact
should no longer suppress a rule, such as after a specified period of time has elapsed.
Table 62. UA_OfferSuppression field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferID BIGINT NOT
NULL
The ID of the offer this
suppression rule is
targeted to.
19 Is Primary Key?
Yes
SuppressionType INTEGER NOT
NULL
The type of this
suppression rule,
i.e., which type of
events will trigger
this suppression
rule: 1=accept event,
10 Is Primary Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
2=reject event,
3=contact event.
ResponseTypeCode VARCHAR NULL In addition to the event
type, the response
type code that must be
included in the event in
order for this rule to be
triggered.
64 Is Primary Key?
No
EventCount INTEGER NULL The number of
occurrences this event
has to be posted
for this rule to be
triggered.
10 Is Primary Key?
No
AttributeID BIGINT NULL Once this suppression
rule is triggered, in
addition to the same
offer, it may also
apply to other offers
that have the same
attribute and same
value for this attribute.
If this column is null,
no other offers will be
affected. Otherwise,
if another offer has
the same attribute
which has the same
value as the one
defined in StringValue,
19 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
NumberValue, or
DatetimeValue,
then that offer is
suppressed.
StringValue VARCHAR NULL The value of the
string-typed attribute
for matching other
associated offers.
1024 Is Primary Key?
No
NumberValue DOUBLE NULL The value of the
number-typed attribute
for matching other
associated offers.
53 Is Primary Key?
No
DatetimeValue TIMESTAMPNULL The value of the
datetime-typed
attribute for matching
other associated
offers.
23,3 Is Primary Key?
No
SuppressionDuration INTEGER NULL The length in days this
suppression rule will
remain effective from
the time it is triggered.
10 Is Primary Key?
No
UA_OfferTemplate
This table contains one row for each offer template defined in the system (these are used to
create offers). For each offer template, it defines the number of offer codes, their formats,
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and the offer code generator; the treatment code format and generator; and general offer
template meta data.
Table 63. UA_OfferTemplate field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferTemplID BIGINT NOT
NULL
Unique identifier for
the offer template
generated by the
system when an offer
template is created.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values for
generated values (may
be outside this range
for Unica Campaigns
imported from another
system using sesutil).
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
Name VARCHAR NULL This is the unique
name of the offer
template.
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional description of
offer template.
Valid Values: Any
text characters minus
standard disallowed
512 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
special characters in
text
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
NumberOfOfferCodes INTEGER NULL The number of
offer code parts/
components for offers
to be created from this
template (default = 1).
Valid Values: A whole
number between 1-5
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferCode1CodeFrmt VARCHAR NULL This is the first part
of the offer code and
must always populated
with a valid offer code
format, one character
for each byte of the
offer code. This field
cannot be edited after
an offer template
has been used (i.e.,
an offer has been
created using this offer
template).
Valid Values:
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
• <Capital letter> =
constant
• <Symbol> =
constant
• a = character A-Z
• c = character A-Z
or 0-9
• n = number 0-9
• x = any character
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferCode2CodeFrmt VARCHAR NULL This is the second
part of the offer code
and is populated if
NumberOfOfferCodes
>=2, else it is NULL.
**This field cannot be
edited once an offer
template has been
used (i.e., an offer has
been created using
this offer template).
Valid Values:
• <Capital letter> =
constant
• <Symbol> =
constant
• a = character A-Z
• c = character A-Z
or 0-9
• n = number 0-9
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
• x = any character Stored
Execute? No
Configuration?
No
OfferCode3CodeFrmt VARCHAR NULL This is the third part
of the offer code
and is populated if
NumberOfOfferCodes
>=3, else it is NULL.
**This field cannot be
edited once an offer
template has been
used (i.e., an offer has
been created using
this offer template).
Valid Values:
• <Capital letter> =
constant
• <Symbol> =
constant
• a = character A-Z
• c = character A-Z
or 0-9
• n = number 0-9
• x = any character
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
OfferCode4CodeFrmt VARCHAR NULL This is the fourth
part of the offer code
and is populated if
NumberOfOfferCodes
>=4, else it is NULL.
This field cannot be
edited once an offer
template has been
used (i.e., an offer has
been created using
this offer template).
Valid Values:
• <Capital letter> =
constant
• <Symbol> =
constant
• a = character A-Z
• c = character A-Z
or 0-9
• n = number 0-9
• x = any character
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferCode5CodeFrmt VARCHAR NULL This is the fifth part
of the offer code
and is populated if
NumberOfOfferCodes
=5, else it is NULL.
**This field cannot be
64 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
edited once an offer
template has been
used (i.e., an offer has
been created using
this offer template).
Valid Values:
• <Capital letter> =
constant
• <Symbol> =
constant
• a = character A-Z
• c = character A-Z
or 0-9
• n = number 0-9
• x = any character
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferCodeGenerator VARCHAR NULL The name of the offer
code generator that
will automatically
generate a unique
offer code based
on the offer code
format(s) specified.
This defaults to the
offer code generator
shipped with Unica
250 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Campaign. **This
field cannot be edited
once an offer template
has been used (i.e.,
an offer has been
created using this offer
template).
Valid Values: Any
valid executable name
accessible to the Unica
Campaign server
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
TreatmentCodeFrmt VARCHAR NULL This is the format of
the globally unique
treatment code and
must always populated
with a valid treatment
code format, one
character for each byte
of the treatment code.
This field cannot be
edited after an offer
template has been
used (i.e., an offer has
been created using
this offer template).
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Capital
letter = constant;
Symbol = constant; a
= character A-Z; c =
character A-Z or 0-9; n
= number 0-9;x = any
character
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
TrmtCodeGenerator CHAR NULL The name of the
treatment code
generator that will
automatically generate
a unique treatment
code based on the
treatment code
format specified.
This defaults to
the treatment code
generator shipped
with Unica Campaign
(same as Unica
Campaign code
generator). **This
field cannot be edited
once an offer template
has been used (i.e.,
an offer has been
created using this offer
template).
250 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
valid executable name
accessible to the Unica
Campaign server
Stored
Execute? No
Configuration?
No
Retired INTEGER NULL Specifies whether an
offer template has
been "retired," which
means it can no longer
be used to create new
offers. Newly created
offer templates
are not retired by
default. Retired offers
templates do not
appear for selection
when creating new
offers. The user can
choose to retire an
offer template at
any time. **There is
no way in the GUI to
"unretire" (or delete) an
offer template.
Valid Values: 0=active;
1=retired
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
SuggestedUsageDesc VARCHAR NULL Optional text displayed
to the user describing
what kind of offers
this template may
be good for creating;
displayed to the user
in the "Select an
offer template" offer
creation wizard when
he is creating an offer.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
512 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DisplayIcon VARCHAR NULL Name of the icon to be
displayed representing
the template (.gif
file) for easy user
identification (used
in the Offer Template
255 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Definitions page
and in the "Select an
offer template" offer
creation wizard when
a user is creating an
offer.
Valid Values: Valid .gif
file name
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DisplayOrder INTEGER NULL An internal sequence
number that specifies
the order in which
the template is
displayed both on the
Administration > Offer
Template Definitions
page and in the "Select
an offer template"
offer creation wizard
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
when a user is creating
an offer. The user can
change this value by
using the "Reorder"
button on the Offer
Template Definitions
page.
Valid Values: Positive
integer starting with
one and incrementing
by one for each Offer
template in the system
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform UserId of the
user who created the
Template
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
policy for the object
is automatically set
to the security policy
of the folder in which
the object resides if
the object is created
in a folder (cannot
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from the
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
usm_policy table in
Unica Platform.
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
creatorFlag INTEGER NULL Number indicating
which Application
10 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
created the Offer
Template
Valid Values: Positive
Integer
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Hashcode INT NULL Hashcode to recognize
the uniqueness of
Offer template when
Offers are created
without template.
Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? No
System
Generated
Override? No
User Entered
No
Stored Create
No
Stored Save No
Stored Execute
No
Stored Execute
No
Configuration
No
creatorObjectId BIGINT NULL ID of the
corresponding
Object in the creator
Application
Valid Values: Positive
Long
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Table 64. UA_OfferTemplate child tables
Table name Description
UA_Offer This table stores basic information about offers. All offer
attributes are now stored in UA_OfferAttribute table. Each
offer is associated with the Offer Template that was used
to create the offer. During offer creation, the creator can
change the values for the static attributes and default
values for the parameterized attributes. Actual values of
the parameterized attributes are assigned at the flowchart
design time or at the flowchart run time.
UA_OfferTemplAttr This table stores the offer attribute values associated with
a particular offer template and specifies whether each
attribute is hidden, parameterized, its default value, and
display order. Note that only one of the fields StringValue,
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Table name Description
NumberValue and DatetimeValue contain the value for
the attribute based on the attributeType defined in the
UA_AttributeDef table.
UA_OfferTemplAttr
This table stores the offer attribute values associated with a particular offer template and
specifies whether each attribute is hidden, parameterized, its default value, and display
order. Note that only one of the fields StringValue, NumberValue and DatetimeValue contain
the value for the attribute based on the attributeType defined in the UA_AttributeDef table.
Table 65. UA_OfferTemplAttr field descriptions
Field Name Type Null? Description Length
Additional
Attributes
AttributeID BIGINT NOT
NULL
The attribute ID for
which values are being
stored. **Once an offer
template has been
used (i.e., an offer has
been created using
this offer template),
the offer attributes
associated with the
offer template cannot
be changed.
Valid Values: Any
valid AttributeID in
UA_AttributeDef table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
OfferTemplID BIGINT NOT
NULL
The offer template ID
to which the attributes
are associated.
Valid Values: Any valid
OfferTemplID in the
UA_OfferTemplate
table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
StringValue VARCHAR NULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: For
free-form text
(UA_AttributeDef.EnumType
= 0) or modifiable
drop-down list
(UA_AttributeDef.EnumType
= 2), any text
characters minus
standard disallowed
special characters
in text. For fixed
drop-down list
(UA_AttributeDef.EnumType
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
= 1), this value
must be one of the
values stored in
UA_EnumAttrValues
for the AttributeID.
NumberValue DOUBLE NULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: Valid
numeric value
53 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
DatetimeValue TIMESTAMPNULL Only one of these 3
fields, String Value,
NumberValue, or
DatetimeValue, is
populated for any
row. The populated
field is based on the
UA_AttributeDef.
AttributeType field
for this AttributeID.
Currency is populated
in NumberValue.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
IsParameter INTEGER NULL Specifies whether
the offer attribute is
parameterized (i.e.,
whether the user can
change the value at
the time the offer is
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
assigned to a cell in a
CSP). Offer versions
are automatically
created based on
unique permutations
of parameterized offer
attributes. **Once
an offer template
has been used (i.e.,
an offer has been
created using this
offer template), the
parameterization
of offer attributes
associated with the
offer template cannot
be changed.
Valid Values: 0=static;
1=parameterized
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
IsHidden INTEGER NULL Specifies whether
the offer attribute is
hidden (i.e., whether
the offer attribute
is displayed to the
user when creating
or viewing an offer).
Hidden attributes
must have a default
value when the offer
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
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Field Name Type Null? Description Length
Additional
Attributes
template is created.
**Once an offer
template has been
used (i.e., an offer has
been created using
this offer template),
the hidden state
of offer attributes
associated with the
offer template cannot
be changed.
Valid Values:
0=displayed; 1=hidden
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DisplayOrder INTEGER NULL An internal sequence
number that specifies
the order in which
the offer attributes
are when a user is
creating, editing, or
viewing an offer. The
user controls the
display order of offer
attributes by moving
them up and down
in the Offer Attribute
page of the Offer
Template Definition
wizard. **Once an
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
offer template has
been used (i.e., an
offer has been created
using this offer
template), the order
of offer attributes
associated with the
offer template cannot
be changed.
Valid Values: Positive
integer starting with
one and incrementing
by one for each offer
attribute in the offer
template.
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Table 66. UA_OfferTemplAttr parent tables
Table name Description
UA_OfferTemplate This table contains one row for each offer template defined
in the system (these are used to create offers). For each
offer template, it defines the number of offer codes, their
formats, and the offer code generator; the treatment code
format and generator; and general offer template meta
data.
UA_AttributeDef The UA_AttributeDef table contains the definitions
of both system and custom attributes for offers and
cells (campaign custom attributes are stored in the
UA_CampAttribute table). System-defined attributes have
the field SystemDefined=1. Offers (OfferTemplates, Offers,
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Table name Description
OfferHistory) and Cells use these attribute definitions. This
table is written to when the Save button is invoked from the
Custom attribute definition page. Each attribute creates
one row in this table, identified by the unique ID AttributeID.
After an attribute is initially created, some fields like the
AttributeType and Length fields cannot be modified (see
individual fields for further info).
UA_OfferToProduct
This table stores the information about the relationship between offers and products,
specified by the "Relevant offers" field (required for an offer). It is only populated if the user
specifies a value for the Relevant Offers field of an offer.
Table 67. UA_OfferToProduct field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferID BIGINT NULL The OfferID for which
the product query
is being defined
(criteria entered in the
Related products offer
attribute field.
Valid Values: Any valid
OfferID in the UA_Offer
table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ProductCondition VARCHAR NOT
NULL
The query based on
one or more offer
attributes that defines
the set of Product IDs
associated with this
offer.
Valid Values: Text
string representing
a valid query built on
offer attributes
2048 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Table 68. UA_OfferToProduct parent tables
Table name Description
UA_Offer This table stores basic information about offers. All offer
attributes are now stored in UA_OfferAttribute table. Each
offer is associated with the Offer Template that was used
to create the offer. During offer creation, the creator can
change the values for the static attributes and default
values for the parameterized attributes. Actual values of
the parameterized attributes are assigned at the flowchart
design time or at the flowchart run time.
UA_Personalization
Stores the personalization settings on the homepage. Personalization items includes
recently viewed items for campaigns and sessions.
Table 69. UA_Personalization field descriptions
Field Name Type Null? Description Length
Additional
Attributes
UserID BIGINT NULL Platform user ID that
the personalization
19 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
item is associated
with.
Valid Values: Valid
UserID in Platform
**Value may be invalid
if Platform user is
subsequently deleted.
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Keyword VARCHAR NULL Internal unique ID
used to update and
delete information. It
is generated is using
system current time
in milliseconds at the
moment of creation.
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
integer
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Name VARCHAR NULL Specifies the name
of the personalized
item/object. If
the Category is
"CUSTOMBOOKMARK",
this field contains the
Custom Link name
entered by the user
(created from "My
Custom Links" section
of the Homepage).
If the Category is
"PAGEPREFERENCES",
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
this field contains the
name of the page,
such as "HOMEPAGE".
If the category is
"RECENTLYUSED",
this field contains the
type of the object,
such as "CAMPAIGNS",
"SESSIONS".
Valid Values:
"Homepage",
"Campaign",
"Sessions",
CustomBookMark"
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Category VARCHAR NULL Specifies the type
of personalization
category.
Valid Values:
"CustomBookmark",
"RecentlyUsed",
"PagePreferences"
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Data VARCHAR NULL Contains the data
used to display the
personalized item.
Generally this is a
block of xml.
2048 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UA_Product
This table is provided by the customer and must minimally contain a ProductID field
uniquely identifying each product. Any other fields are optional, but in practice are required
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 319
to provide fields for the user to query against to define the set of qualifying products
related to an offer. This field is expected to be populated and commonly used for inferred
responses (e.g., for hold-out control groups).
Table 70. UA_Product field descriptions
Field Name Type Null? Description Length
Additional
Attributes
ProductID BIGINT NOT
NULL
Unique identifier of the
product.
Valid Values: Valid
integer
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
UserDefinedFields INTEGER NULL Placeholder for fields
provided by the
customer for use to
query and identify
related products.
Valid Values: Valid
data type
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Table 71. UA_Product child tables
Table name Description
UA_ProductIndex This table stores the many-to-many relationship between
products and offers based on the ProductIDs that
match the "product query" associated with an offer
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Table name Description
(from the Related Offers field). It is used to quickly
resolve the set of products associated with a particular
offer for response tracking without having to re-run
the UA_OfferToProduct.Condition query. This table is
periodically populated/updated by a java program, interval
configured in Unica Platform (list parameters).
UA_ProductIndex
This table stores the many-to-many relationship between products and offers based on
the ProductIDs that match the "product query" associated with an offer (from the Related
Offers field). It is used to quickly resolve the set of products associated with a particular
offer for response tracking without having to re-run the UA_OfferToProduct.Condition query.
This table is periodically populated/updated by a java program, interval configured in Unica
Platform (list parameters).
Table 72. UA_ProductIndex field descriptions
Field Name Type Null? Description Length
Additional
Attributes
OfferID BIGINT NOT
NULL
Offer ID for the offer
that the product is
associated with.
Valid Values: Any valid
OfferID from UA_Offer
table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ProductID BIGINT NOT
NULL
Product ID for the
product that the offer
is associated with.
Valid Values: Any valid
ProductID from the
UA_Product table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
Table 73. UA_ProductIndex parent tables
Table name Description
UA_Product This table is provided by the customer and must minimally
contain a ProductID field uniquely identifying each product.
Any other fields are optional, but in practice are required
to provide fields for the user to query against to define the
set of qualifying products related to an offer. This field is
expected to be populated and commonly used for inferred
responses (e.g., for hold-out control groups).
UA_Offer This table stores basic information about offers. All offer
attributes are now stored in UA_OfferAttribute table. Each
offer is associated with the Offer Template that was used
to create the offer. During offer creation, the creator can
change the values for the static attributes and default
values for the parameterized attributes. Actual values of
the parameterized attributes are assigned at the flowchart
design time or at the flowchart run time.
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UA_ResponseHistory
User-created table that stores the required response tracking fields (AudienceID,
TreatmentInstID, response date, response type, and so forth) plus any user-defined
additionally tracked fields. There is a separate response history table for each audience
level. Rows in this table are written by the Response process.
Table 74. UA_ResponseHistory field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CustomerID BIGINT NOT
NULL
This field represents
the audience level
(which may comprise
one or more fields).
These fields are
automatically output
based on the current
incoming audience
level of the input
cell(s).
Valid Values: Any valid
audience ID fields
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
TreatmentInstID BIGINT NOT
NULL
Identifies the
treatment instance to
which this customer
responded
Valid Values: Any valid
TreatmentInstID from
the UA_Treatment
table
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
ResponsePackID BIGINT NOT
NULL
Groups together
multiple rows written
to the Response
19 Is Primary Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
History table created
from a single row/
transaction of "action
table" input into the
Response process
box. For example, for
multiple and fractional
attribution, the same
"action" taken by an
individual can count as
responses to multiple
treatment instances.
Valid Values: Valid
integer
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
ResponseDateTime TIMESTAMPNOT
NULL
The datetime of the
response (this is
configured by the
user in the Response
process box as the
"Response date"; it is
the Response process
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
run datetime if left
blank).
Valid Values: Valid
datetime
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
WithinDateRangeFlg INTEGER NULL Specifies whether the
response was prior
to the offer expiration
date (i.e., the
ResponseDateTime
is on or before the
expiration date of
the offer version
specified by the
TreatmentInstID).
Valid Values:
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
• 0 = outside of
valid date range
• 1 = within valid
date range
(inclusive of start/
end dates)
• 99 = unknown
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
OrigContactedFlg INTEGER NULL Specifies whether
the customerID was
in the original target
group that received
this specific offer or
whether the response
was "viral" based on
a pass-along of some
code (campaign, offer,
cell, treatment codes).
Valid Values: "0=not
in the original target
group that received
this treatment (viral
marketing) 1=in the
original target group"
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
BestAttrib INTEGER NULL Identifies the "best"
treatment instance to
credit the response
to when performance
measures allow
attribution to only
a single treatment
instance.
Valid Values: "0=not
credited as best
treatment; 1=attributed
as best treatment"
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
FractionalAttrib DOUBLE NULL Identifies fractional
response value
attributed to the
treatment instance
when performance
measures allow
multiple possible
treatment instances
to share credit for the
response.
Valid Values:
Fractional numeric
between 0-1; sum of
these values for the
same ResponsePackID
= 1
53 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
DirectResponse INTEGER NULL Valid Values: 1 =
direct, 0 = inferred
10 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
CustomAttrib DOUBLE NULL Reserved for future
use
53 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
ResponseTypeID BIGINT NULL Identifies the type of
response
Valid Values: Any valid
ResponseTypeID in
UA_UsrResponseType
table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
DateID BIGINT NULL Date ID representing
the date information
from the UA_Date table
Valid Values: Valid
DateID from UA_Date
table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
TimeID BIGINT NULL Time ID information
from the UA_Time
table
Valid Values: Valid
TimeID from the Time
table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
UserDefinedFields CHAR NULL This is a placeholder
for one or more user-
defined columns in
this table (additionally
tracked fields).
These fields can be
populated by the
Response process
using the "More
Options" button on the
logging tab.
Valid Values: Any
value accepted by the
DB based on data type
18 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
ValueAfter BIGINT NULL Additional field used
for CH-RH tracking and
reports
19 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values:
According to the
datatype
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
UsageAfter BIGINT NULL Additional field used
for CH-RH tracking and
reports
Valid Values:
According to the data
type
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
ResponseRevenue BIGINT NULL Additional field used
for CH-RH tracking and
reports
Valid Values:
According to the
datatype
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
SalesCost BIGINT NULL Additional field used
for CH-RH tracking and
reports
Valid Values:
According to the
datatype
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
ResponseChannel VARCHAR NULL Additional field used
for CH-RH tracking and
reports
Valid Values:
According to the data
type
16 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
Table 75. UA_ResponseHistory parent tables
Table name Description
UA_UsrResponseType User-defined table at implementation time that stores
the list of response types with their descriptions. Once
configured, the contents of this table is displayed in the
configuration of a Response process.
UA_Treatment Stores all treatments (intersection of offer versions
to target cells at a point in time (run instance) and
related data. If multiple offers are assigned to a cell,
there are multiple rows in the treatment table (one
treatment for each offer version given to the cell). If offer
personalization is used, a treatment is created for each
unique permutation of offer attributes (offer version) used
(and HasDetailHistory=1 and contact information is stored
in a separate table, UA_DtlContactHistory). This data is
populated during a production run of a CSP only when
logging is enabled.
UA_Time This table holds time information identifying information
about the hours and minutes for a particular time. It is used
to faciliate reporting. This table must be populated as part
of the implementation setup.
UA_Calendar This table holds calendar information identifying
information about calendar quarters, days of the week,
first and last days of the week, etc. It is used to facilitate
reporting over time. It is expected that this table will be
customized by customers during implementation. It is the
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 341
Table name Description
responsibility of the implementation to ensure that dates
referenced in Contact history are contained in the time span
covered by this table.
UA_RespTypeMapping
The UA_RespTypeMapping table coordinates transfer of data across Unica
Campaign and Unica Deliver tables to support offer integration. This table
maps the Unica CampaignRespTypeID in UA_UsrResponseType to the
EMessageRespTypeID in UACE_ResponseType. Note: Pre-defined response
type mappings for Unica Campaign-Unica Deliver ETL are defined as follows
(CampaignRespTypeID,EMessageRespTypeID,ApplicationType): 9,1,3 for Link Click; 10,14,3
for Landing Page; and 11,18,3 for SMS Reply Message.
Table 76. UA_RespTypeMapping field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CampaignRespTypeID BIGINT NOT
NULL
A numeric field which
must match a value
defined in column
ResponseTypeID
in table
UA_UsrResponseType.
19 Is Primary Key?
No
EMessageRespTypeID BIGINT NOT
NULL
A numeric field which
must match a value
defined in column
ResponseTypeID
in table
UACE_ResponseType.
19 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
ApplicationType INTEGER NULL The ApplicationType
of 3 indicates Unica
Deliver and must not
be changed.
10 Is Primary Key?
No
UA_SegMembership
This table contains the members of each strategic segment (can be a many-to-many
relationship). There is one SegMembership table per audience level. It is only populated
if the system table is mapped. It is required to be mapped for Unica Optimize (ACO) to
function. It is updated to contain the latest members each time the CreateSeg process that
creates it is run in production.
Table 77. UA_SegMembership field descriptions
Field Name Type Null? Description Length
Additional
Attributes
SegmentID BIGINT NOT
NULL
The segment ID.
Valid Values: Any
valid SegmentID in
UA_Segment table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
CustomerID BIGINT NOT
NULL
This is a placeholder
for one or more
audience fields
representing the
marketing entity.
This CustomerID
is a member of the
specified strategic
segment.
Valid Values: Any valid
set of audience ID
values
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
UA_Segment
This table stores information on the strategic segments created by the Create Seg
process. It is populated when a CreateSeg process is created and saved in a flowchart and
subsequently updated when the CreateSeg process is run. A temporary copy of the row is
created (with TempFlag=1) when the flowchart containing the CreateSeg process box is
being edited or run.
Table 78. UA_Segment field descriptions
Field Name Type Null? Description Length
Additional
Attributes
SegmentID BIGINT NOT
NULL
Unique identifier
of segment. This
ID is assigned by
the system when a
segment is created.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Name VARCHAR NULL Name of the strategic
segment; must be
unique with the folder
in which the segment
is created.
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional, user-
entered, free-form
text description of the
strategic segment.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
FolderID BIGINT NULL Folder ID for the
folder where the
object is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
**Segment folders are
created from the web
side.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
CreateDate TIMESTAMPNULL Server date and time
the segment was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform user ID for
the user who created
the segment.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
LastRunDate TIMESTAMPNULL Server date and time
the segment was last
run. This value is NULL
if never run.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
Yes
RunBy INTEGER NULL Platform user ID for
the user that last run
the flowchart that
created the segment.
This value is NULL if
never run.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
SegmentCount INTEGER NULL Number of unique
members (audience
IDs) contained in this
strategic segment.
This value is zero if the
CreateSeg process has
not yet been run.
Valid Values: Non-
negative integer
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
TempTableName VARCHAR NULL Reserved for future
use
Valid Values: NULL
255 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
CellFileName VARCHAR NULL Name of the Binary
file on the server
that contains the
list of CustomerIDs
corresponding to the
strategic segment. The
filename is based on
the strategic segment
name plus a unique
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
appended numeric
identifier + .bin.
Valid Values: Valid
filename
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
AudienceName VARCHAR NULL Name of the audience
level used to create the
segment.
Valid Values: String
of valid audience level
name
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ActiveFlag INTEGER NULL Specifies whether the
strategic segment
is displayed in
the segment tree
hierarchy. Initially,
when a segment is
created, it is active.
If a user deletes it
from the web GUI, it
is set as inactive, until
the source flowchart
is executed again
(reactivates).
Valid Values:
0=inactive; 1=active
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
policy for the object
is automatically set
to the security policy
of the folder in which
the object resides if
the object is created
in a folder (cannot
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from the
usm_policy table in
Unica Platform.
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
TempTableDB VARCHAR NULL Valid Values: Name of
a datasource defined
in AM config, or a
comma-separated list
of datasource names.
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
SegmentType INTEGER NOT
NULL
Identifies whether a
segment is a static
segment (list of
audience IDs in the
segment) or smart
segment (dynamic
evaluation based on
membership criteria)
Valid Values: 1 =
batch, 2 = smart
10 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
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Table 79. UA_Segment parent tables
Table name Description
UA_SegmentType An enum table that is pre-populated at the time of system
table creation. This table helps identify the set of valid
values of Segment Type.
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
Table 80. UA_Segment child tables
Table name Description
UA_FlowchartSeg This table contains all of the relationships between
segments and flowcharts. It will define when a segment is
created by a flowchart and/or when a segment is simply
reference by the flowchart. By having this table we can
ensure that FK relationships are enforced at the DB level.
UA_SegmentType
An enum table that is pre-populated at the time of system table creation. This table helps
identify the set of valid values of Segment Type.
Table 81. UA_SegmentType field descriptions
Field Name Type Null? Description Length
Additional
Attributes
SegmentType INTEGER NOT
NULL
This is the ID for
the Segment Type.
There are currently
10 Is Primary Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
two segment types,
interactive and batch
Valid Values: 1 =
Batch, 2 = Interactive
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL The description of the
Segment Type.
Valid Values: Any
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 82. UA_SegmentType child tables
Table name Description
UA_Segment This table stores information on the strategic segments
created by the Create Seg process. It is populated when a
CreateSeg process is created and saved in a flowchart and
subsequently updated when the CreateSeg process is run.
A temporary copy of the row is created (with TempFlag=1)
when the flowchart containing the CreateSeg process box
is being edited or run.
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UA_SegRefType
A lookup table that is prepoluated with the valid references types.
Table 83. UA_SegRefType field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RefType INTEGER NOT
NULL
RefType ties the
UA_FlowchartSeg
table to the
UA_SegRefType table.
Batch flowcharts
always have the value
1. Unless you have
Interact incorporated
in your environment,
the value will never be
2 for batch flowcharts.
A value of 2 is used
only for Interactive
flowcharts.
Valid Values: 1=
creator, 2 = referencer
10 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 365
Field Name Type Null? Description Length
Additional
Attributes
Description VARCHAR NULL A description of the
reference type.
Valid Values: Any
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 84. UA_SegRefType child tables
Table name Description
UA_FlowchartSeg This table contains all of the relationships between
segments and flowcharts. It will define when a segment is
created by a flowchart and/or when a segment is simply
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Table name Description
reference by the flowchart. By having this table we can
ensure that FK relationships are enforced at the DB level.
UA_SesnRunType
This enumerates the Campaign session run types (excluding test mode)
Table 85. UA_SesnRunType field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RunType INTEGER NOT
NULL
Unique ID for a
Campaign session run
type
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
10 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Session run type
description (not visible
in UI)
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Table 86. UA_SesnRunType child tables
Table name Description
UA_CCRunLog This table logs each time a flowchart is run in production
(not populated by test runs), providing a flowchart run
history. A unique RunID is generated on each new flowchart
run (but not for run branch/process). It records the start/
end datetime and who ran the flowchart.
UA_Session
Stores information on sessions created in Campaign.
Table 87. UA_Session field descriptions
Field Name Type Null? Description Length
Additional
Attributes
SessionID BIGINT NOT
NULL
Unique identifier of
the session. This
ID is assigned by
the system when a
session is created.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
imported from another
system using sesutil).
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
Name VARCHAR NULL Name of the session;
must be unique with
the folder in which the
session is created.
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional, user-
entered, free-form
text description of the
session.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
FolderID BIGINT NULL Folder ID for the
folder where the
object is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform UserId of the
user who created the
Session.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
LastRunDate TIMESTAMPNULL Server date and time
the session flowchart
was last run. This
value is NULL if never
run.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
RunBy INTEGER NULL Platform user ID for
the user that last run
the flowchart. This
value is NULL if never
run.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
policy for the object
is automatically set
to the security policy
of the folder in which
the object resides if
the object is created
in a folder (cannot
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from the
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
usm_policy table in
Unica Platform.
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
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Table 88. UA_Session parent tables
Table name Description
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
Table 89. UA_Session child tables
Table name Description
UA_Flowchart This table stores information for all flowcharts. It has one
row for each flowchart in the system and is also used for
reporting on the running flowcharts (status) in the system.
UA_SummaryCube
Stores information on all cubes created with the Cube process and provides status
information and a pointer to the CubeDataFile name stored on the Unica Campaign server.
Table 90. UA_SummaryCube field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CubeID BIGINT NOT
NULL
Unique identifier
of cube. This ID is
assigned by the
system when a cube is
created.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
TempFlag INTEGER NOT
NULL
This is an internal field
used to identify when
a cube is locked. This
occurs when someone
is editing or running
the flowchart that
generates the cube.
Valid Values: 0 = not in
use; 1 = in use
10 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
No
SrcFlowChartID BIGINT NOT
NULL
Flowchart ID of
the flowchart that
contains the cube
process used to create
this cube.
Valid Values: Any valid
FlowchartID from the
UA_Flowchart table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
Name VARCHAR NULL Name of the cube;
name must be globally
unique.
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
Description VARCHAR NULL Optional, user-
entered, free-form
text description of the
cube.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
SegmentID BIGINT NULL This field is populated
only if the cube is
built on a strategic
segment, else it is
NULL. This field is the
Segment ID for the
19 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
segment that is used
in this cube. The user
chooses the segment
against which the cube
is built by configuring
the Cube process.
Valid Values: Any valid
SegmentID from the
UA_Segment table
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform USerId of the
user who created the
Cube.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
LastRunDate TIMESTAMPNULL Server date and time
the cube was last run.
This value is NULL if
never run.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
RunBy INTEGER NULL Platform user ID for
the user who last run
the cube.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
DataFileName VARCHAR NULL Name of the Binary
file on the server
that contains the
precalculated cube
data. The filename
is based on the cube
name plus a unique
appended numeric
identifier + .bin. The
cube data file contains
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Header and Cube data.
The header contains
upto 3 dimension info
in tree structure. The
data contains count
and optional rollup
data , min, max, sum
for each variable.
Valid Values: Valid
filename
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
UA_TableCatalog
This table stores information on all table catalogs available in Unica Campaign.
Table 91. UA_TableCatalog field descriptions
Field Name Type Null? Description Length
Additional
Attributes
FolderID BIGINT NOT
NULL
Folder ID for the
folder where the
object is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
19 Is Primary Key?
Yes
Is Foreign Key?
Yes
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Name VARCHAR NOT
NULL
Name of the table
catalog; name must
be unique within the
folder.
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
64 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional, user-
entered, free-form text
description of the table
catalog.
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
FileName VARCHAR NULL Name of the binary or
XML file on the server
that contains user
table mappings. The
filename is based on
the table catalog name
plus a .cat or .xml
extension (depending
on output format type).
Valid Values: Valid
filename
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform user ID for
the user who created
the object.
10 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
Platform UserID
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
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Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
policy for the object
is automatically set
to the security policy
of the folder in which
the object resides if
the object is created
in a folder (cannot
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any
valid PolicyID from the
usm_policy table in
Unica Platform.
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 92. UA_TableCatalog parent tables
Table name Description
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
UA_TargetCells
This table stores information on target cells created in all flowcharts. Target cells are
defined as cells that are attached to an output process (Mail List, Call List, Recommend,
Unica Deliver, Snapshot, or Optimize). It stores meta data information (name, code), source
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info (campaign, flowchart and cell IDs), treatment data (list of assigned offers/offer lists
and whether it is a control cell), and whether the cell was created top-down in the Target Cell
Spreadsheet (TCS) or bottom-up from within a flowchart.
Table 93. UA_TargetCells field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CellID BIGINT NOT
NULL
Unique identifier
of cell. This ID is
assigned by the
system when a target
is created and the
flowchart or TCS is
saved.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
CellName VARCHAR NOT
NULL
Name of the cell;
must be unique in the
flowchart.
Valid Values: Any text
characters, minus
standard disallowed
special Campaign
query language name
characters.
512 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional, user-
entered, free-form text
description of the cell
(only can be populated
from the TCS).
1024 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CellCode VARCHAR NULL String value identifying
the cell; must meet the
system configuration
cell code format
(CellCodeFormat
under server>system
codes). Cell code
must be unique in
the flowchart only
if the configuration
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
parameter
AllowDuplicateCellCodes=0
(detection occurs
through flowchart
validation tool and at
run time).
Valid Values: Any
string satisfying the
cell code format
specified by the
server>system
codes>CellCodeFormat
config parameter
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
ControlCellID BIGINT NULL If a control cell is
assigned to a target
cell, this field contains
the control cell ID
(which must be a cell
identified as a control
and must be a cell in
the same flowchart
and connected to
the same CSP when
created bottom-up;
can be any cell in the
TCS when created top-
down).
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any
valid CellID in the
UA_TargetCell table
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
IsControl INTEGER NULL Specifies whether a
target cell is a hold-out
control cell or not. If a
cell is designated as a
control, no offers may
be assigned to that
cell (and previously
assigned offers are
cleared).
Valid Values: 0=target
cell; 1=hold-out control
cell
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
CampaignID BIGINT NULL Identifies the
campaign ID to which
this target cell is
associated with
Valid Values: Any valid
CampaignID in the
UA_Campaign table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
FlowchartID BIGINT NULL Identifies the flowchart
ID to which this target
cell is associated with
Valid Values: Any valid
FlowchartID from the
UA_Flowchart table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
OfferListID BIGINT NULL Identifies the internal
offer list created
to include all the
offers and offer lists
assigned to the target
cell by the user (either
19 Is Primary Key?
No
Is Foreign Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
in a CSP or in the TCS).
This value is NULL if
no offers are assigned.
Valid Values: Any
valid OfferListID in
UA_OfferList where
OfferListType = 3
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
DisplayOrder INTEGER NULL Identifies the order
in which target cells
should be displayed
in the TCS. User may
use the row up/down
icons to re-order the
display when editing
the TCS. Bottom-up
created row initially
have NULL values
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
(which display at the
top of the TCS), but
these can be manually
re-ordered by the user
and receive a non-
NULL display order
value.
Valid Values: Positive
integers starting with
one, incrementing
by one for each row
created in the TCS;
NULL is valid for rows
created bottom-up
from flowcharts
System
Generated
Override? Yes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CreateBy INTEGER NULL Platform UserID of the
user who created the
Cell
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
IsTopDown INTEGER NULL Any target cell created
in the TCS is a top-
down created cell
(as opposed to cells
that created within a
flowchart). A target
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
cell may be both top-
down defined and
linked to a cell in the
flowchart.
Valid Values:
0=bottom-up; 1=top-
down
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
IsReadOnly INTEGER NULL Specifies that a target
cell is read only and
the user cannot
specify a control cell
or assign offers from
the TCS. This occurs
when a target cell is
connected to multiple
output processes in a
flowchart or if offer/
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
control cell control
should be disabled
(e.g., for target cells
connected to Snapshot
or Optimize process
boxes).
Valid Values: 0=read/
write; 1=read-only
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Retired INTEGER NULL Specifies whether
this target cell is
associated with a
specific CSP process
in a flowchart. This
value will be "retired" if
the CSP that created it
no longer exists or no
longer is treating this
cell.
Valid Values: 1 =
Retired; 0 = Active
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 414
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Approved INTEGER NULL Specifies whether this
row of the Target Cell
Spreadsheet (TCS)
has been approved.
Approvals can only
occur in the HCL Plan
TCS.
Valid Values: 0 = Not
approved 1/NULL =
Approved (always
1 when Plan is not
integrated)
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
CellCount INTEGER NULL Contains the number
of unique audience IDs
in the cell (updated
when user manually
clicks “Get Cell Status?
in the TCS)
Valid Values: Any non-
negative integer
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
LastRunType INTEGER NULL Specifies the type of
the last run generating
the cell count
Valid Values:
Production Flowchart
Production Branch
Production Process
Test Flowchart Test
Branch Test Process
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
LastRunBy INTEGER NULL Name of the last user
who updated the cell
count.
10 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 417
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any user
name stored in Unica
Platform.
Required Field?
No
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
LastRunTime TIMESTAMPNULL Last server date and
time the cell count was
updated
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 418
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Table 94. UA_TargetCells parent tables
Table name Description
UA_OfferList This table stores both internal and user-created offer lists.
User-created offer lists can be static (fixed list of offers)
or smart (dynamic; based on a query). Internally generated
offer lists are used to group together the actual list of
offers assigned to a specific cell in a CSP when multiple
offers are assigned. Internal offer lists may reference user-
created offer lists (only one level of nesting supported).
UA_Campaign This table contains campaign metadata provided by the
user and basic run information. One row is written this table
each time a new campaign is created and saved. Related
tables (UA_CampToSegment, UA_CampToOffer, and
UA_Flowchart) are not updated until those relationships/
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 419
Table name Description
links or objects are created. That is, a UA_Flowchart record
is created only when a new flowchart is added to the
campaign. The UA_CampaignExtAttr is populated at the
same time with any campaign custom attribute values.
Table 95. UA_TargetCells child tables
Table name Description
UA_CellAttribute This table stores the custom cell attribute values for a
particular cell. These values are data-entered by the user
in the Target Cell Spreadsheet (TCS). Only one of the fields
(StringValue, NumberValue, DatetimeValue) is populated
for any given row, depending on the data type of the custom
attribute (as specified in UA_AttributeDef). Attributes are
displayed in the target cell spreadsheet in AttributeID order.
UA_Treatment Stores all treatments (intersection of offer versions
to target cells at a point in time (run instance) and
related data. If multiple offers are assigned to a cell,
there are multiple rows in the treatment table (one
treatment for each offer version given to the cell). If offer
personalization is used, a treatment is created for each
unique permutation of offer attributes (offer version) used
(and HasDetailHistory=1 and contact information is stored
in a separate table, UA_DtlContactHistory). This data is
populated during a production run of a CSP only when
logging is enabled.
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UA_Time
This table holds time information identifying information about the hours and minutes for a
particular time. It is used to faciliate reporting. This table must be populated as part of the
implementation setup.
Table 96. UA_Time field descriptions
Field Name Type Null? Description Length
Additional
Attributes
TimeID BIGINT NOT
NULL
Unique identifier for a
row of this table.
Valid Values: Time
represented as
HHMMSS (currently SS
is always 00)
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 421
Field Name Type Null? Description Length
Additional
Attributes
Configuration?
Yes
Hour INTEGER NULL The hour of the
specified time.
Valid Values: Positive
integer between 0-23
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Minute INTEGER NULL The minute of the
specified time.
10 Is Primary Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 422
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Positive
integer between 0-59
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Table 97. UA_Time child tables
Table name Description
UA_ContactHistory User-created table that stores the required contact
fields (AudienceID, CellID, PackageID, ContactDateTime,
ContactStatusID, and so forth) plus any user-defined
additionally tracked fields. There is a separate table for
each audience level. Rows in this table are written if the
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 423
Table name Description
CSP logging table has "Log to contact history tables"
enabled. This table captures cell membership information
and identifies cells treated in the same CSP by packageID
(all contacts made to the same audience entity in the same
CSP is part of the same "package", which represents an
interruption). Both target cells and hold-out controls are
written to contact history (CH). Existing entries in this table
can be updated (ContactStatus, UpdateDateTime, and user-
defined fields) using the Track process. The Track process
cannot create new rows in this table. This table is required
for tracking contacts. This is also used by Unica Optimize
(ACO) for applying optimization to contacts. This "base"
contact history table is populated simultaneously with the
UA_Treatment, UA_OfferHistory, and UA_OfferHistAttrib
tables (together all of these tables make up "contact
history"). None of these tables are written if log to contact
history is not enabled in a CSP.
UA_DtlContactHist This table stores exactly which audience IDs received which
offer versions in the offer personalization (sub-cell) case
where not all individuals in the same cell receive exactly the
same offers. They may receive a different # of offers and/
or different offer versions. This table has rows written to it
only when UA_Treatment.HasDetailHistory = 1.
UA_ResponseHistory User-created table that stores the required response
tracking fields (AudienceID, TreatmentInstID, response
date, response type, and so forth) plus any user-defined
additionally tracked fields. There is a separate response
history table for each audience level. Rows in this table are
written by the Response process.
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UA_TmpTablePool
This table is used by the Temp Table Pool Manager module of the Unica Campaign Server
for storing table IDs and their schemas. Configuration: The UseTempTablePool setting in
campaign | partitions | partition1 | datasources | data_source controls the usage of this
table.
Table 98. UA_TmpTablePool field descriptions
Field Name Type Null? Description Length
Additional
Attributes
ID BIGINT NOT
NULL
This column stores the
ID of the temp tables
that are in the temp
table pool.
Valid Values: 0-max
allowed
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? N/A
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
Yes
DataSrcName VARCHAR NOT
NULL
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
TableSchema VARCHAR NOT
NULL
Stores the schema for
table ID represented by
the ID column. Before
1024 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
allocating the table
from pool the required
schema and schema
stored in this column
is compared. Table is
allocated only when
the schema matches
exactly.
Valid Values: 1-max
allowed characters
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? N/A
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
TableID BIGINT NULL Keep the logical ID,
supplied by the Cell, so
that logical to physical
map is maintained for
all tables.
Valid Values: 0-max
allowed
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 427
Field Name Type Null? Description Length
Additional
Attributes
System
Generated? No
System
Generated
Override? N/A
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
Yes
UserID BIGINT NULL Stores the User ID
of the user who
requested the temp
table.
Valid Values: 0-max
allowed
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? N/A
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 428
Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
Yes
FlowchartID BIGINT NULL Stores the ID of
the flowchart that
requested the table.
Valid Values: 0-max
allowed
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? N/A
User Entered?
No
Stored Create?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? Yes
Configuration?
Yes
InstanceID BIGINT NULL For Campaign
flowchart runs,
InstanceID is always 0.
19 Is Primary Key?
No
Status TINYINT NULL Stores the status of
the table from the
table pool. Status
0 indicates table
is "free", status 2
indicates table is
"allocated"
Valid Values: 0-max
allowed
3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? N/A
User Entered?
No
Stored Create?
No
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 430
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
Yes
UA_Treatment
Stores all treatments (intersection of offer versions to target cells at a point in time (run
instance) and related data. If multiple offers are assigned to a cell, there are multiple
rows in the treatment table (one treatment for each offer version given to the cell). If
offer personalization is used, a treatment is created for each unique permutation of offer
attributes (offer version) used (and HasDetailHistory=1 and contact information is stored in
a separate table, UA_DtlContactHistory). This data is populated during a production run of a
CSP only when logging is enabled.
Table 99. UA_Treatment field descriptions
Field Name Type Null? Description Length
Additional
Attributes
TreatmentInstID BIGINT NOT
NULL
Unique identifier
for the treatment
instance. This ID
is assigned by the
system when a
treatment is created
during a flowchart run.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
CellID BIGINT NULL The cell ID being
treated in the CSP.
Valid Values: Valid
CellID value from
UA_TargetCells
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
PackageID BIGINT NULL The package ID
which ties together
all treatments created
by a single CSP
run (same value as
UA_ContactHistory.
PackageID). It allows
identification of all
the offers given to
the same audience
ID in the same
package/interruption.
PackageID and CellID
are used together to
join CH and Treatment
table for reporting.
Valid Values: Globally
unique positive
integer within the
internalIDLowerLimit
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
and
internalIDUpperLimit
configuration
parameter values
for generated values
(may be outside this
range for campaigns
imported from another
system using sesutil).
Stored
Execute? Yes
Configuration?
No
RunID BIGINT NULL In a batch flowchart,
the run ID represents
a separate/new run of
the flowchart (value
is incremented on a
run of the flowchart,
but not on a run
branch/process).
In an interactive
flowchart, RunID is
incremented only
when the flowchart is
changed and saved.
Valid Values: Any
valid RunID from the
UA_CCRunLog table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
No
RunDateTime TIMESTAMPNULL Date & time the
CSP creating the
treatments was last
run (any flowchart,
branch, process run of
any flowchart in the
campaign). This value
is updated on a run
branch/process.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
TreatmentCode VARCHAR NULL Globally unique,
system-generated
code based on the
treatment code format
in UA_OfferTemplate.
TreatmentCodeFmt
used to generate
the OfferID (not
overridable by the
user).
Valid Values:
Unique treatment
code meeting the
required format in
UA_OfferTemplate.
TreatmentCodeFmt
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
CntrlTreatmtFlag INTEGER NULL Identifies whether the
treatment instance is
for a hold-out control
cell or not. Control
treatments are written
to CH, but not to
10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
contact/output lists.
Used for response
tracking for inferred
responses.
Valid Values:
0=treatment created
for target cell;
1=treatment created
for control cell
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
CntrlTreatmtInstID BIGINT NULL If CtntrlTreatmtFlag=1,
this field is NULL. If
CtntrlTreatmtFlag=0
and the user assigned
a control cell to the
target cell, this field
contains the treatment
instance ID of the
control treatment.
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? Yes
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Any valid
TreatmentInstID from
the UA_Treatment
table where
CntrlTreatmtFlag=1
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
TreatmentSize INTEGER NULL Number of unique
members (audience
IDs) being treated
by this treatment.
This is the number
of members in
CellID in the non-
personalization case
(where everyone in
the cell gets exactly
the same treatments),
but it is a number
<= cell size when
offer personalization
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
is used (when
HasDetailHistory=1).
Valid Values: Non-
negative integer
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
OfferID BIGINT NULL The offer ID of the
offer associated with
this treatment.
Valid Values: Any valid
OfferID from UA_Offer
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
No
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
No
ProcessID BIGINT NOT
NULL
Unique ID of the
CSP that created
this treatment (this
value is unique within
the flowchart, but
not globally unique;
need flowchartID for
global uniqueness).
This value is used to
support "Clear History"
functionality in the
CSP (clear history for
a specified run for all
treatments created by
that process box).
Valid Values: Valid
integer (process ID
does not need to exist
in the flowchart as the
process box may have
been deleted).
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
HasDetailHistory INTEGER NULL Identifies if offer
personalization is
being used where not
all members of the
cell receive exactly
the same offers. This
occurs when a derived
field or data field
based on individual
attributes is used for
offer parameterization,
or results are being
processed from
optimized ACO results,
or when the CSP
is in an interactive
flowchart.
Valid Values: 0=no
detailed history;
1=has records in
UA_DtlContactHist
table
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
ExpirationDateTime TIMESTAMPNULL Actual last date
(through midnight)
that the offer version
is valid. This value
may be based on
the process box
23,3 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
run time + duration
(UA_Offer.ExpirationDate
Flag =1) or may be
an absolute value
specified by the offer
(UA_Offer.ExpirationDate
Flag =0) or user (if
parameterized).
Valid Values: Valid
datetime on or after
EffectiveDateTime
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
EffectiveDateTime TIMESTAMPNULL Actual first date
(starting at midnight)
that the offer version
is valid. This value
may be based on the
process box run time
(UA_Offer.EffectiveDateFlag
=1) or may be an
absolute value
specified by the offer
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
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Field Name Type Null? Description Length
Additional
Attributes
(UA_Offer.EffectiveDateFlag
=0) or user (if
parameterized).
Valid Values: Valid
datetime
System
Generated
Override? No
User Entered?
Yes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
Yes
OfferHistoryID BIGINT NULL Link to the specific
offer version
associated with this
treatment if the offer
has any parameterized
offer attributes.
Valid Values: Valid
OfferHistoryID from
UA_OfferHistory table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
CampaignID BIGINT NULL Identifies the
campaign ID to which
this treatment is
associated
Valid Values: Any valid
CampaignID in the
UA_Campaign table
19 Is Primary Key?
No
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? Yes
Configuration?
No
CntrlCellID BIGINT NULL If the target cell has an
associated control cell,
this field holds the ID
of the control cell.
Valid Values: Any
valid CellID in the
UA_TargetCell table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 445
Field Name Type Null? Description Length
Additional
Attributes
FlowchartID BIGINT NULL Unique identifier of the
flowchart that created
the treatment.
Valid Values: Any
valid FlowchartID in
UA_Flowchart table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? Yes
Configuration?
No
Table 100. UA_Treatment parent tables
Table name Description
UA_TargetCells This table stores information on target cells created
in all flowcharts. Target cells are defined as cells that
are attached to an output process (Mail List, Call List,
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 446
Table name Description
Recommend, Unica Deliver, Snapshot, or Optimize). It
stores meta data information (name, code), source info
(campaign, flowchart and cell IDs), treatment data (list
of assigned offers/offer lists and whether it is a control
cell), and whether the cell was created top-down in the
Target Cell Spreadsheet (TCS) or bottom-up from within a
flowchart.
UA_OfferHistory This table stores all offer versions that have been given out
to customers. It determines if a particular combination of
parameterized offer attributes (offer version identified by
OfferHistoryID) for a given offer (offerID) has already been
created (using the CRC value). The UA_OfferHistory table
is populated only once for each unique offer version. If the
UA_OfferHistory table is already populated for an offer, it
will not be populated again if contact history is updated for
the same offer.
UA_Offer This table stores basic information about offers. All offer
attributes are now stored in UA_OfferAttribute table. Each
offer is associated with the Offer Template that was used
to create the offer. During offer creation, the creator can
change the values for the static attributes and default
values for the parameterized attributes. Actual values of
the parameterized attributes are assigned at the flowchart
design time or at the flowchart run time.
UA_CCRunLog This table logs each time a flowchart is run in production
(not populated by test runs), providing a flowchart run
history. A unique RunID is generated on each new flowchart
run (but not for run branch/process). It records the start/
end datetime and who ran the flowchart.
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Table name Description
UA_Campaign This table contains campaign metadata provided by the
user and basic run information. One row is written this table
each time a new campaign is created and saved. Related
tables (UA_CampToSegment, UA_CampToOffer, and
UA_Flowchart) are not updated until those relationships/
links or objects are created. That is, a UA_Flowchart record
is created only when a new flowchart is added to the
campaign. The UA_CampaignExtAttr is populated at the
same time with any campaign custom attribute values.
Table 101. UA_Treatment child tables
Table name Description
UA_ResponseHistory User-created table that stores the required response
tracking fields (AudienceID, TreatmentInstID, response
date, response type, and so forth) plus any user-defined
additionally tracked fields. There is a separate response
history table for each audience level. Rows in this table are
written by the Response process.
UA_Triggerlist
This table stores a name, definition, and note for each outbound trigger sent through the
Schedule and Contact processes. A trigger executes a command line, which can be a batch
file or a script.
Table 102. UA_Triggerlist field descriptions
Field Name Type Null? Description Length
Additional
Attributes
FolderID BIGINT NOT
NULL
Folder ID for the
folder where the
19 Is Primary Key?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
object is stored.
Value is automatically
populated based on
the folder where the
object is stored. User
can change this value
by "moving" the object
to a different folder.
Valid Values: Any valid
FolderID value existing
in UA_Folder table
Is Foreign Key?
Yes
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Name VARCHAR NOT
NULL
Name of the trigger;
must be unique within
the folder.
Valid Values: Any
text characters,
minus standard
disallowed special
name characters
255 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 449
Field Name Type Null? Description Length
Additional
Attributes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Description VARCHAR NULL Optional, user-
entered free-form text
description of the
trigger
Valid Values: Any
text characters minus
standard disallowed
special characters in
text
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 450
Field Name Type Null? Description Length
Additional
Attributes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Definition VARCHAR NULL Full file path to the
location of the trigger
file (e.g., "c:\Triggers
\MyTrigger.bat").
Valid Values: Any text
characters supported
by the OS
2048 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNULL Server date and
time the object was
created.
Valid Values: Valid
datetime
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
Yes
CreateBy INTEGER NULL Platform UserID of the
user who created the
trigger.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
No
Stored
Execute? No
Configuration?
No
UpdateDate TIMESTAMPNULL Last server date and
time the object was
updated (edited and
23,3 Is Primary Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
saved); same as
CreateDate for initial
object creation.
Valid Values: Valid
datetime
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
Yes
UpdateBy INTEGER NULL Platform user ID for
the user who last
updated the object;
same as CreateBy for
initial object creation.
Valid Values: Valid
Platform UserID
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
PolicyID INTEGER NULL Security policy ID
for the object, which
determines which
Platform users are
allowed to access this
object. The security
policy for the object
is automatically set
to the security policy
of the folder in which
the object resides if
the object is created
in a folder (cannot
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 455
Field Name Type Null? Description Length
Additional
Attributes
be changed by the
user). The user can
change the security
policy of the object by
moving the object to
a different folder with
a different security
policy (user requires
"move" permissions
for that object in
both the source and
destination security
policies). It is directly
settable by the user
only when the object is
created in the top-level
root folder for that
object type (security
policies in which the
user has a role are
displayed as choices).
Valid Values: Any valid
PolicyID from Unica
Platform usm_policy
table
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ACLID INTEGER NULL For future use. 10 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
No
Table 103. UA_Triggerlist parent tables
Table name Description
UA_Folder This table contains the basic data for all internal folders
for object storage in the system. A new row is created
each time a new folder is created for storing any of system
object (e.g., campaign, session, offer, segment, custom
macro, derived field, etc.).
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UA_UsrResponseType
User-defined table at implementation time that stores the list of response types with their
descriptions. Once configured, the contents of this table is displayed in the configuration of
a Response process.
Table 104. UA_UsrResponseType field descriptions
Field Name Type Null? Description Length
Additional
Attributes
ResponseTypeID BIGINT NOT
NULL
Unique identifier for
each response type
(just unique within this
table).
Valid Values: Unique
integer within this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
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Field Name Type Null? Description Length
Additional
Attributes
Configuration?
Yes
Name VARCHAR NULL Name of the response
type (not displayed
anywhere in Unica
Campaign GUI)
Valid Values: Valid
string. The following
values are pre-defined
(additional values
can be added):
Explore, Consider,
Commit, Fulfill,
Use, Unsubscribe,
Unknown, Reject, Link
Click, Landing Page,
SMS Reply Message.
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Description VARCHAR NULL Optional description of
the response type (not
512 Is Primary Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 459
Field Name Type Null? Description Length
Additional
Attributes
displayed anywhere in
Unica Campaign GUI)
Valid Values: Valid
string
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ResponseTypeCode VARCHAR NULL Unique code that
identifies the
response type (used
in Response process
to identify response
type).
Valid Values: Valid
string. The following
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 460
Field Name Type Null? Description Length
Additional
Attributes
values are pre-defined
(additional values can
be added): EXP, CON,
CMT, FFL, USE, USB,
UKN, RJT, LCL, LPA,
SRE. These values
correspond to the
pre-defined response
types in the Name field
(Explore, Consider,
Commit, Fulfill, etc.).
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CountsAsResponse INTEGER NULL Specifies whether
or not a response
type counts as
a response. For
example, a response
type of "purchase"
may ultimately count
as a response for
roll-up purposes in
performance reporting,
but a response type
of "click-through" may
not.
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 461
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: 0 –
Doesn’t count as
response 1 – Counts
as response 2 –
Counts as reject
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
IsDefault INTEGER NULL Specifies which
response type to
attribute responses to
if the Response type is
NULL/not specified in
response tracking.
Valid Values: 0=not
default; 1=default (only
a single row may have
a value of 1)
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 462
Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Table 105. UA_UsrResponseType child tables
Table name Description
UA_ResponseHistory User-created table that stores the required response
tracking fields (AudienceID, TreatmentInstID, response
date, response type, and so forth) plus any user-defined
additionally tracked fields. There is a separate response
history table for each audience level. Rows in this table are
written by the Response process.
UA_Version
Table 106. UA_Version field descriptions
Field Name Type Null? Description Length
Additional
Attributes
VersionID BIGINT IDENTITY 19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
VersionNumber VARCHAR NOT
NULL
50 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 464
Field Name Type Null? Description Length
Additional
Attributes
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Parameters VARCHAR NULL 255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
CreateDate TIMESTAMPNOT
NULL
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 466
Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
UA_APIKEY
All internal APIs used in Unica Campaign for internal communication are now secured.
This table stores security keys used while invoking internal Unica Campaign APIs. Data
exchanged in API will be encoded using this key.
Table 107. UA_APIKEY field descriptions
Field Name Type Null? Description Length
Additional
Attributes
id VARCHAR NOT
NULL
Identifier for API
Valid Values: Any valid
internal API name
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
apikey VARCHAR NOT
NULL
Security Key for
invoking API
Valid Values: Any valid
internal API name
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 468
Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
createDate TIMESTAMPNULL Creation date for key
Valid Values: Any valid
internal API name
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 469
UA_EmailSend
This table supports the Unica Campaign+Engage integration and tracks the EmailSend
events.
Table 108. UA_EmailSend field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
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Field Name Type Null? Description Length
Additional
Attributes
Provider VARCHAR NULL Optional provider
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 472
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 473
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ContactId VARCHAR NULL Optional ContactId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
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Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
Email VARCHAR NULL Optional Email
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
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Field Name Type Null? Description Length
Additional
Attributes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
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Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 477
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 478
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventName VARCHAR NULL Optional EventName
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 479
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
Description VARCHAR NULL Optional description of
the event.
Valid Values: Valid
string
128 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 480
Field Name Type Null? Description Length
Additional
Attributes
MessageId BIGINT NULL Optional MessageId
information of the
event.
Valid Values: Valid
number
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
MailingTemplateId BIGINT NULL Optional
MailingTemplateId
information of the
event.
19 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 481
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
number
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ReportId VARCHAR NULL Optional ReportId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 482
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
SubjectLine VARCHAR NULL Optional SubjectLine
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 483
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MessageName VARCHAR NULL Optional
MessageName
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 484
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
DocType VARCHAR NULL Optional DocType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 485
Field Name Type Null? Description Length
Additional
Attributes
SendType VARCHAR NULL Optional SendType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventId VARCHAR NULL Optional EventId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 486
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 487
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event. If emails
are sent by Unica
Campaign, this value is
"Campaign."
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 488
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event. If the email
is sent by Unica
Campaign, this field
contains the identifier
of the process box
that triggered the
email. Format for
the identifier is
CampaignCode
~#CampaignId
~#FlowchartId
~#CellId
~#ProcessBoxId
~#RunId. For example,
C000000010~#4~#8~#4~#21
~#98.
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 489
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Stored
Execute? No
Configuration?
Yes
CampaignAudienceID VARCHAR NULL Optional
CampaignAudienceID
information of the
event. If the email
is sent by Unica
Campaign, this field
contains the audience
identifier. Format
for the identifier
is AudienceName
~#fieldName
~#fieldValue
~#fieldname
~#fieldvalue.
For example,
Customer~#CustomerID~#20
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 490
UA_EmailOpen
This table supports the Unica Campaign+Engage integration and tracks the EmailOpen
events.
Table 109. UA_EmailOpen field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT NOT
NULL
Primary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 491
Field Name Type Null? Description Length
Additional
Attributes
Provider VARCHAR NULL Optional provider
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 492
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 493
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 494
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ContactId VARCHAR NULL Optional ContactId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 495
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
Email VARCHAR NULL Optional Email
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 496
Field Name Type Null? Description Length
Additional
Attributes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 497
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 498
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 499
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventName VARCHAR NULL Optional EventName
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 500
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
Description VARCHAR NULL Optional description of
the event.
Valid Values: Valid
string
128 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 501
Field Name Type Null? Description Length
Additional
Attributes
MessageId BIGINT NULL Optional MessageId
information of the
event.
Valid Values: Valid
number
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
MailingTemplateId BIGINT NULL Optional
MailingTemplateId
information of the
event.
19 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 502
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
number
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ReportId VARCHAR NULL Optional ReportId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 503
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
SubjectLine VARCHAR NULL Optional SubjectLine
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 504
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MessageName VARCHAR NULL Optional
MessageName
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 505
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
DocType VARCHAR NULL Optional DocType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 506
Field Name Type Null? Description Length
Additional
Attributes
EventId VARCHAR NULL Optional EventId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 507
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event. If emails
are sent by Unica
Campaign, this value is
"Campaign."
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 508
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event. If the email
is sent by Unica
Campaign, this field
contains the identifier
of the process box
that triggered the
email. Format for
the identifier is
CampaignCode
~#CampaignId
~#FlowchartId
~#CellId
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 509
Field Name Type Null? Description Length
Additional
Attributes
~#ProcessBoxId
~#RunId. For example,
C000000010~#4~#8~#4~#21
~#98.
Valid Values: Valid
string
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CampaignAudienceID VARCHAR NULL Optional
CampaignAudienceID
information of the
event. If the email
is sent by Unica
Campaign, this field
contains the audience
identifier. Format
for the identifier
is AudienceName
~#fieldName
~#fieldValue
~#fieldname
~#fieldvalue.
For example,
Customer~#CustomerID~#20
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 510
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
UA_EmailClick
This table supports the Unica Campaign+Engage integration and tracks the EmailClick
events.
Table 110. UA_EmailClick field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 511
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 512
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 513
Field Name Type Null? Description Length
Additional
Attributes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 514
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ContactId VARCHAR NULL Optional ContactId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 515
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Email VARCHAR NULL Optional Email
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 516
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 517
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 518
Field Name Type Null? Description Length
Additional
Attributes
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 519
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventName VARCHAR NULL Optional EventName
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 520
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Description VARCHAR NULL Optional description of
the event.
Valid Values: Valid
string
128 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 521
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MessageId BIGINT NULL Optional MessageId
information of the
event.
Valid Values: Valid
number
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 522
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
MailingTemplateId BIGINT NULL Optional
MailingTemplateId
information of the
event.
Valid Values: Valid
number
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 523
Field Name Type Null? Description Length
Additional
Attributes
ReportId VARCHAR NULL Optional ReportId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
SubjectLine VARCHAR NULL Optional SubjectLine
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 524
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MessageName VARCHAR NULL Optional
MessageName
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 525
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
DocType VARCHAR NULL Optional DocType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 526
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ClickUrl VARCHAR NULL Optional ClickUrl
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 527
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
UrlDescription VARCHAR NULL Optional UrlDescription
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 528
Field Name Type Null? Description Length
Additional
Attributes
EventId VARCHAR NULL Optional EventId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 529
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event. If emails
are sent by Unica
Campaign, this value is
"Campaign."
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 530
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event. If the email
is sent by Unica
Campaign, this field
contains the identifier
of the process box
that triggered the
email. Format for
the identifier is
CampaignCode
~#CampaignId
~#FlowchartId
~#CellId
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 531
Field Name Type Null? Description Length
Additional
Attributes
~#ProcessBoxId
~#RunId. For example,
C000000010~#4~#8~#4~#21
~#98.
Valid Values: Valid
string
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CampaignAudienceID VARCHAR NULL Optional
CampaignAudienceID
information of the
event. If the email
is sent by Unica
Campaign, this field
contains the audience
identifier. Format
for the identifier
is AudienceName
~#fieldName
~#fieldValue
~#fieldname
~#fieldvalue.
For example,
Customer~#CustomerID~#20
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 532
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
UA_EmailBounce
This table supports the Unica Campaign+Engage integration and tracks the EmailBounce
events.
Table 111. UA_EmailBounce field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 533
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 534
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 535
Field Name Type Null? Description Length
Additional
Attributes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 536
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ContactId VARCHAR NULL Optional ContactId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 537
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Email VARCHAR NULL Optional email
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 538
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 539
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 540
Field Name Type Null? Description Length
Additional
Attributes
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 541
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventName VARCHAR NULL Optional EventName
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 542
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Description VARCHAR NULL Optional description of
the event.
Valid Values: Valid
string
128 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 543
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MessageId BIGINT NULL Optional MessageId
information of the
event.
Valid Values: Valid
number
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 544
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
MailingTemplateId BIGINT NULL Optional
MailingTemplateId
information of the
event.
Valid Values: Valid
number
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 545
Field Name Type Null? Description Length
Additional
Attributes
ReportId VARCHAR NULL Optional ReportId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
SubjectLine VARCHAR NULL Optional SubjectLine
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 546
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MessageName VARCHAR NULL Optional
MessageName
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 547
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
DocType VARCHAR NULL Optional DocType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 548
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
BounceType VARCHAR NULL Optional BounceType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 549
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventId VARCHAR NULL Optional EventId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 550
Field Name Type Null? Description Length
Additional
Attributes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event. If emails
are sent by Unica
256 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 551
Field Name Type Null? Description Length
Additional
Attributes
Campaign, this value is
"Campaign."
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event. If the email
is sent by Unica
Campaign, this field
contains the identifier
of the process box
that triggered the
email. Format for
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 552
Field Name Type Null? Description Length
Additional
Attributes
the identifier is
CampaignCode
~#CampaignId
~#FlowchartId
~#CellId
~#ProcessBoxId
~#RunId. For example,
C000000010~#4~#8~#4~#21
~#98.
Valid Values: Valid
string
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CampaignAudienceID VARCHAR NULL Optional
CampaignAudienceID
information of the
event. If the email
is sent by Unica
Campaign, this field
contains the audience
identifier. Format
for the identifier
is AudienceName
~#fieldName
~#fieldValue
~#fieldname
~#fieldvalue.
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 553
Field Name Type Null? Description Length
Additional
Attributes
For example,
Customer~#CustomerID~#20
Valid Values: Valid
string
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_EmailOptOut
This table supports the Unica Campaign+Engage integration and tracks the EmailOptOut
events.
Table 112. UA_EmailOptOut field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 554
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 555
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 556
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 557
Field Name Type Null? Description Length
Additional
Attributes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ContactId VARCHAR NULL Optional ContactId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 558
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Email VARCHAR NULL Optional email
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 559
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 560
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 561
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 562
Field Name Type Null? Description Length
Additional
Attributes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventName VARCHAR NULL Optional EventName
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 563
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Description VARCHAR NULL Optional description of
the event.
Valid Values: Valid
string
128 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 564
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
OptOutDetails VARCHAR NULL OptOutDetails of the
event.
Valid Values: Valid
email ID
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 565
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
MessageId BIGINT NULL Optional MessageId
information of the
event.
Valid Values: Valid
number
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 566
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
MailingTemplateId BIGINT NULL Optional
MailingTemplateId
information of the
event.
Valid Values: Valid
number
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 567
Field Name Type Null? Description Length
Additional
Attributes
ReportId VARCHAR NULL Optional ReportId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
SubjectLine VARCHAR NULL Optional SubjectLine
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 568
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MessageName VARCHAR NULL Optional
MessageName
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 569
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
DocType VARCHAR NULL Optional DocType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 570
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventId VARCHAR NULL Optional EventId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 571
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 572
Field Name Type Null? Description Length
Additional
Attributes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event. If emails
are sent by Unica
Campaign, this value is
"Campaign."
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event. If the email
is sent by Unica
Campaign, this field
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 573
Field Name Type Null? Description Length
Additional
Attributes
contains the identifier
of the process box
that triggered the
email. Format for
the identifier is
CampaignCode
~#CampaignId
~#FlowchartId
~#CellId
~#ProcessBoxId
~#RunId. For example,
C000000010~#4~#8~#4~#21
~#98.
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CampaignAudienceID VARCHAR NULL Optional
CampaignAudienceID
information of
the event. If the
email is sent by
Campaign, this field
contains the audience
identifier. Format
for the identifier
is AudienceName
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 574
Field Name Type Null? Description Length
Additional
Attributes
~#fieldName
~#fieldValue
~#fieldname
~#fieldvalue.
For example,
Customer~#CustomerID~#20
Valid Values: Valid
string
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_SentSMS
This table supports the Unica Campaign+Engage integration and tracks the SentSMS
events.
Table 113. UA_SentSMS field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 575
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 576
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 577
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 578
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 579
Field Name Type Null? Description Length
Additional
Attributes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 580
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 581
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 582
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ContactId VARCHAR NULL Optional ContactId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 583
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
MobileNumber VARCHAR NULL Optional
MobileNumber
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 584
Field Name Type Null? Description Length
Additional
Attributes
EventName VARCHAR NULL Optional EventName
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
DeliveryStatus VARCHAR NULL Optional
DeliveryStatus
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 585
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ProgramType VARCHAR NULL Optional ProgramType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 586
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
LocationCountry VARCHAR NULL Optional
LocationCountry
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 587
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Code VARCHAR NULL Optional Code
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 588
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
MessageType VARCHAR NULL Optional MessageType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 589
Field Name Type Null? Description Length
Additional
Attributes
MailingTemplateId VARCHAR NULL Optional
MailingTemplateId
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event. If the email
is sent by Unica
Campaign, this field
256 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 590
Field Name Type Null? Description Length
Additional
Attributes
contains the identifier
of the process box
that triggered the
email. Format for
the identifier is
CampaignCode
~#CampaignId
~#FlowchartId
~#CellId
~#ProcessBoxId
~#RunId. For example,
C000000010~#4~#8~#4~#21
~#98.
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Source VARCHAR NULL Optional Source
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 591
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ProgramId VARCHAR NULL Optional ProgramId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 592
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CampaignName VARCHAR NULL Optional
CampaignName
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 593
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ProgramName VARCHAR NULL Optional
ProgramName
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 594
Field Name Type Null? Description Length
Additional
Attributes
MessageBody VARCHAR NULL Optional MessageBody
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventId VARCHAR NULL Optional EventId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 595
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 596
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event. If the message
is sent by Unica
Campaign, this value is
"Campaign."
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 597
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CampaignAudienceID VARCHAR NULL This field is for future
use.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 598
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
UA_InteractedSMS
This table supports the Unica Campaign+Engage integration and tracks the InteractedSMS
events.
Table 114. UA_InteractedSMS field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 599
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 600
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 601
Field Name Type Null? Description Length
Additional
Attributes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 602
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 603
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 604
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 605
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 606
Field Name Type Null? Description Length
Additional
Attributes
ContactId VARCHAR NULL Optional ContactId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MobileNumber VARCHAR NULL Optional
MobileNumber
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 607
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventName VARCHAR NULL Optional EventName
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 608
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CampaignName VARCHAR NULL Optional
CampaignName
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 609
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ProgramName VARCHAR NULL Optional
ProgramName
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 610
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ProgramType VARCHAR NULL Optional ProgramType
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 611
Field Name Type Null? Description Length
Additional
Attributes
SetConsent VARCHAR NULL Optional SetConsent
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Source VARCHAR NULL Optional Source
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 612
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MessageBody VARCHAR NULL Reply information of
SMS.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 613
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 614
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 615
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 616
Field Name Type Null? Description Length
Additional
Attributes
CampaignAudienceID VARCHAR NULL Optional
CampaignAudienceID
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_App_Installed
This table supports the Unica Campaign+Engage integration and tracks the App Installed
events.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 617
Table 115. UA_App_Installed field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 618
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 619
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 620
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 621
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 622
Field Name Type Null? Description Length
Additional
Attributes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 623
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 624
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UserId VARCHAR NULL Optional UserId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 625
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
AppKey VARCHAR NULL Optional AppKey
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 626
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ChannelId VARCHAR NULL Optional ChannelId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 627
Field Name Type Null? Description Length
Additional
Attributes
Url VARCHAR NULL Optional Url
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Attribution VARCHAR NULL Optional Attribution
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 628
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_App_Uninstalled
This table supports the Unica Campaign+Engage integration and tracks the App Uninstalled
events.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 629
Table 116. UA_App_Uninstalled field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 630
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 631
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 632
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 633
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 634
Field Name Type Null? Description Length
Additional
Attributes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 635
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 636
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UserId VARCHAR NULL Optional UserId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 637
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
AppKey VARCHAR NULL Optional AppKey
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 638
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ChannelId VARCHAR NULL Optional ChannelId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 639
Field Name Type Null? Description Length
Additional
Attributes
Url VARCHAR NULL Optional Url
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Attribution VARCHAR NULL Optional Attribution
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 640
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_App_SessionStarted
This table supports the Unica Campaign+Engage integration and tracks the App Session
Started events.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 641
Table 117. UA_App_SessionStarted field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 642
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 643
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 644
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 645
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 646
Field Name Type Null? Description Length
Additional
Attributes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 647
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 648
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UserId VARCHAR NULL Optional UserId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 649
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
AppKey VARCHAR NULL Optional AppKey
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 650
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ChannelId VARCHAR NULL Optional ChannelId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 651
Field Name Type Null? Description Length
Additional
Attributes
Url VARCHAR NULL Optional Url
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Attribution VARCHAR NULL Optional Attribution
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 652
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_App_SessionEnded
This table supports the Unica Campaign+Engage integration and tracks the App Session
Ended events.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 653
Table 118. UA_App_SessionEnded field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 654
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 655
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional shannel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 656
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 657
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 658
Field Name Type Null? Description Length
Additional
Attributes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 659
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 660
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UserId VARCHAR NULL Optional UserId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 661
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
AppKey VARCHAR NULL Optional AppKey
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 662
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ChannelId VARCHAR NULL Optional ChannelId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 663
Field Name Type Null? Description Length
Additional
Attributes
Url VARCHAR NULL Optional Url
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Attribution VARCHAR NULL Optional Attribution
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 664
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_App_UIPushEnabled
This table supports the Unica Campaign+Engage integration and tracks the App UI Push
Enabled events.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 665
Table 119. UA_App_UIPushEnabled field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 666
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 667
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 668
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 669
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 670
Field Name Type Null? Description Length
Additional
Attributes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 671
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 672
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UserId VARCHAR NULL Optional UserId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 673
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
AppKey VARCHAR NULL Optional AppKey
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 674
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ChannelId VARCHAR NULL Optional ChannelId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 675
Field Name Type Null? Description Length
Additional
Attributes
Url VARCHAR NULL Optional Url
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Attribution VARCHAR NULL Optional Attribution
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 676
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_App_UIPushDisabled
This table supports the Unica Campaign+Engage integration and tracks the App UI Push
Disabled events.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 677
Table 120. UA_App_UIPushDisabled field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 678
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 679
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 680
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 681
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 682
Field Name Type Null? Description Length
Additional
Attributes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 683
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 684
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UserId VARCHAR NULL Optional UserId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 685
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
AppKey VARCHAR NULL Optional AppKey
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 686
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ChannelId VARCHAR NULL Optional ChannelId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 687
Field Name Type Null? Description Length
Additional
Attributes
Url VARCHAR NULL Optional Url
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Attribution VARCHAR NULL Optional Attribution
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 688
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_SimpNot_appOpened
This table supports the Unica Campaign+Engage integration and tracks the Simple
notification App Opened events.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 689
Table 121. UA_SimpNot_appOpened field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 690
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 691
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 692
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 693
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 694
Field Name Type Null? Description Length
Additional
Attributes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 695
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 696
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UserId VARCHAR NULL Optional UserId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 697
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
AppKey VARCHAR NULL Optional AppKey
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 698
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ChannelId VARCHAR NULL Optional ChannelId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 699
Field Name Type Null? Description Length
Additional
Attributes
Url VARCHAR NULL Optional Url
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Attribution VARCHAR NULL Optional Attribution
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 700
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 701
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 702
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 703
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
CampaignAudienceID VARCHAR NULL Optional
CampaignAudienceID
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 704
Field Name Type Null? Description Length
Additional
Attributes
ActionTaken VARCHAR NULL Optional ActionTaken
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ActionValue VARCHAR NULL Optional ActionValue
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 705
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_SimpNot_URLClicked
This table supports the Unica Campaign+Engage integration and tracks the Simple
notification Url Clicked events.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 706
Table 122. UA_SimpNot_URLClicked field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 707
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 708
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 709
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 710
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 711
Field Name Type Null? Description Length
Additional
Attributes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 712
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 713
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UserId VARCHAR NULL Optional UserId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 714
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
AppKey VARCHAR NULL Optional AppKey
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 715
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ChannelId VARCHAR NULL Optional ChannelId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 716
Field Name Type Null? Description Length
Additional
Attributes
Url VARCHAR NULL Optional Url
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Attribution VARCHAR NULL Optional Attribution
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 717
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 718
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 719
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 720
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
CampaignAudienceID VARCHAR NULL Optional
CampaignAudienceID
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 721
Field Name Type Null? Description Length
Additional
Attributes
ActionTaken VARCHAR NULL Optional ActionTaken
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ActionValue VARCHAR NULL Optional ActionValue
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 722
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_Mob_Push_Send
This table supports the Unica Campaign+Engage integration and tracks the Mobile Push
Send events.
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 723
Table 123. UA_Mob_Push_Send field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Provider VARCHAR NULL Optional provider
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 724
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EndpointSource VARCHAR NULL Optional
EndpointSource
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 725
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 726
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
X1ID VARCHAR NULL Optional X1ID
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 727
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 728
Field Name Type Null? Description Length
Additional
Attributes
EventTimeStamp TIMESTAMPNOT
NULL
Timestamp of the
event
23,3 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
Yes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventNameSpace VARCHAR NULL Optional
EventNameSpace
information of the
event.
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 729
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventVersion VARCHAR NULL Optional EventVersion
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 730
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventName VARCHAR NULL Optional Event Name
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 731
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ContactId VARCHAR NULL 64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 732
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
ReportId VARCHAR NULL 64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 733
Field Name Type Null? Description Length
Additional
Attributes
RichContentId VARCHAR NULL 64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
MobileUserId VARCHAR NULL Optional UserId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 734
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
PushType VARCHAR NULL 64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 735
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
AppKey VARCHAR NULL Optional AppKey
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 736
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ChannelId VARCHAR NULL Optional ChannelId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 737
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
Url VARCHAR NULL Optional Url
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 738
Field Name Type Null? Description Length
Additional
Attributes
Attribution VARCHAR NULL Optional Attribution
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
PushContactId VARCHAR NULL Optional Push Contact
Id information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 739
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL Optional TrackingCode
information of the
event.
Valid Values: Valid
string
1024 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 740
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemName VARCHAR NULL Optional
ExternalSystemName
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 741
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL Optional
ExternalSystemReferenceId
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 742
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
CampaignAudienceID VARCHAR NULL Optional
CampaignAudienceID
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 743
UA_Gen_Event_Record
This table supports the Unica Campaign+Engage integration and tracks the General Record
events. Also, if Unica Campaign receives any unsupported events, data is moved to this
table.
Table 124. UA_Gen_Event_Record field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT IDENTITYPrimary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 744
Field Name Type Null? Description Length
Additional
Attributes
Configuration?
No
Channel VARCHAR NULL Optional channel
information of the
event.
Valid Values: Valid
string
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventCode VARCHAR NOT
NULL
EventCode information
of the event.
64 Is Primary Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 745
Field Name Type Null? Description Length
Additional
Attributes
Valid Values: Valid
string
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventName VARCHAR NULL Optional Event Name
information of the
event.
Valid Values: Valid
string
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 746
Field Name Type Null? Description Length
Additional
Attributes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
EventJSON CLOB NULL Optional
CampaignAudienceID
information of the
event.
Valid Values: Valid
string
max Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 747
Field Name Type Null? Description Length
Additional
Attributes
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_EngageEtlRecordStatus
This table supports the Unica Campaign+Engage integration and tracks Engage ETL Record
status.
Table 125. UA_EngageEtlRecordStatus field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT NOT
NULL
Primary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 748
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EventType INTEGER NOT
NULL
Primary key for this
table
10 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 749
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Status INTEGER NOT
NULL
Optional Status
information of the
event.
Valid Values: Valid
string
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 750
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
Description VARCHAR NOT
NULL
Description
information of the
event.
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 751
Field Name Type Null? Description Length
Additional
Attributes
FailureCount INTEGER NULL Number of retries ETL
process will do after
failure.
Valid Values:1-5
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
TrackingCode VARCHAR NULL TrackingCode of
record.
256 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 752
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
CampaignAudienceId VARCHAR NULL CampaignAudienceId
of record.
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 753
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
ExternalSystemReferenceIdVARCHAR NULL ExternalSystemReferenceId
for record.
64 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 754
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
UA_TempTreatment
This table supports the Unica Campaign+Engage ETL process and save count of contacts
per treatment id during internal processing.
Table 126. UA_TempTreatment field descriptions
Field Name Type Null? Description Length
Additional
Attributes
TreatmentId BIGINT NOT
NULL
Primary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 755
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
Count BIGINT NOT
NULL
Keeps count of
treatment ID per
contact
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 756
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
UA_CampaignEngageResponseMap
This table supports the Unica Campaign+Engage integration and tracks Unica Campaign
Engage Response mapping.
Table 127. UA_CampaignEngageResponseMap field descriptions
Field Name Type Null? Description Length
Additional
Attributes
CampaignEventType BIGINT NOT
NULL
CampaignEventType
for this table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 757
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
EngageEventType BIGINT NOT
NULL
EngageEventType for
this table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 758
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ApplicationType INTEGER NOT
NULL
Optional
ApplicationType
information of the
event.
Valid Values: Valid
string
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 759
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
UA_EngageEtlTracker
This table supports the Unica Campaign+Engage integration and tracks Engage ETL
records.
Table 128. UA_EngageEtlTracker field descriptions
Field Name Type Null? Description Length
Additional
Attributes
EventType INTEGER NOT
NULL
EventType for this
table
10 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 760
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
LastProcessedRecordIdBIGINT NOT
NULL
LastProcessedRecordId
for this table
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 761
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
UA_History
This table logs the changes made to each flowchart in Campaign and Session, there are
many types events which are audited.
Table 129. UA_History field descriptions
Field Name Type Null? Description Length
Additional
Attributes
RecordID BIGINT NOT
NULL
Primary key for this
table
19 Is Primary Key?
Yes
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 762
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
Yes
Stored Save?
Yes
Stored
Execute? No
Configuration?
No
ObjectType VARCHAR NOT
NULL
ObjectType for this
table
32 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
Yes
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
Yes
Stored Save?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 763
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
No
CampaignID BIGINT NOT
NULL
Campaign ID for the
record.
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 764
Field Name Type Null? Description Length
Additional
Attributes
SessionID BIGINT NOT
NULL
SessionID for the
record.
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
sourceType BIGINT NOT
NULL
sourceType for the
table.
19 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 765
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
sourceTypeId BIGINT NOT
NULL
sourceTypeID for the
table.
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 766
Field Name Type Null? Description Length
Additional
Attributes
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
sourceTypeName VARCHAR NOT
NULL
sourceTypeName for
the table.
255 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 767
Field Name Type Null? Description Length
Additional
Attributes
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
DatetimeValue TIMESTAMPNOT
NULL
timestamp for the
record.
Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 768
Field Name Type Null? Description Length
Additional
Attributes
Stored
Execute? No
Configuration?
Yes
eventType BIGINT NOT
NULL
eventType for the
record.
Valid Values: 0-20
19 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 769
Field Name Type Null? Description Length
Additional
Attributes
UpdateBy VARCHAR NOT
NULL
UpdateBy user
information for the
record.
256 Is Primary Key?
No
Is Foreign Key?
No
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
SaveComment VARCHAR NULL Comment for the
record.
1024 Is Primary Key?
No
Is Foreign Key?
No
Unica Campaign System Tables Data Dictionary V12.0 | 2 - Unica Campaign system table reference | 770
Field Name Type Null? Description Length
Additional
Attributes
Required Field?
No
System
Generated? No
System
Generated
Override? No
User Entered?
No
Stored Create?
No
Stored Save?
No
Stored
Execute? No
Configuration?
Yes
